GTM & Revenue Enablement Manager
LinearB · Boston, MA · 2 wk ago
HybridFinanceFull-time
Responsibilities
- Build and execute a comprehensive GTM training strategy, including onboarding certifications, and ongoing enablement programs
- Partner closely with Product Marketing and Product teams to translate technical concepts and product updates into customer-facing messaging, discovery frameworks, and sales plays
- Create and maintain high-impact enablement assets, including sales playbooks, competitive battle cards, and buyer persona guides
- Identify knowledge gaps and deliver targeted training programs
- Define KPIs and continuously measure and improve training effectiveness
- Stay current on DevOps, AI, and B2B SaaS GTM trends
- Build and manage a centralized enablement hub
- Provide hands-on coaching (1:1 and small groups) to reps and CSMs
Qualifications
- 4+ years of experience in Sales Enablement, Revenue Enablement, Product Marketing, Solutions Consulting, or a related GTM role in B2B SaaS
- Proven experience building onboarding programs, certifications, sales plays, battlecards, and enablement programs from the ground up
- Strong understanding of enterprise sales processes and methodologies such as MEDDPICC, Challenger, or similar frameworks
- Strong coaching, facilitation, and communication skills
- Able to understand technical concepts and translate them into business value and customer outcomes
- Familiarity with software development organizations, engineering leadership personas, and developer-focused technologies
- Understanding of SDLC, CI/CD, DevEx, DORA metrics, or related engineering concepts
- Comfortable working closely with Product and Engineering teams
Nice to Have
- Familiarity with LinearB or similar tools (Jellyfish, Swarmia, etc.)
- Experience using AI tools (ChatGPT, Copilot, Claude) to enhance enablement programs
- Experience selling to engineering leadership (VP Eng, CTO, etc.)
- Experience as a developer or has a good understanding in SDLC (software development lifecycle)
Qualities
- Growth-oriented and coachable
- Curious about AI and emerging technologies
- Highly collaborative across GTM, Product, and Engineering
Company Values
- Put the Customer First
- Take Ownership
- One Team
- Show Product Expertise
- Be Data Driven
- Reach for the Next Level
- Listen Curiously & Speak Courageously