GTM Operations Manager

About Nametag

Nametag is a workforce identity assurance platform. We verify the real human behind high-risk workforce actions at hiring, account recovery, high-privilege approvals, and anywhere AI makes it harder to trust who's actually behind a request. The category is new. The problem is urgent. The opportunity is significant. The work is consequential to restoring trust in the AI era.

What You’ll Own

• GTM Systems & Data Foundation
  • Own Nametag’s HubSpot instance end-to-end: architecture, pipeline stages, deal properties, workflows, reporting, integrations, and data hygiene.
    • Define and enforce CRM standards across Sales and Marketing so GTM data is clean, consistent, and actionable.
      • Build and maintain integrations between HubSpot and the broader GTM stack: outbound, enrichment, sequencing, sales intelligence, website analytics, forecasting, and AI automation.
      • Evaluate, implement, and govern new GTM tools and AI capabilities as the commercial stack matures.
        • Serve as Nametag’s internal expert on HubSpot and GTM tooling — driving adoption, enablement, and continuous improvement.
        • Evaluate, implement, and manage new GTM tools and AI capabilities as the commercial stack matures.