GTM Engineer, Marketing

About the role

We're looking for a GTM Engineer, Marketing to help build the foundation for a world-class marketing operations function at Nooks. You'll partner closely with Demand Generation, RevOps, Sales, Data, and Product Marketing to ensure our GTM engine is accurate, scalable, and resilient as we grow.

Responsibilities

• Own the systems, processes, and operational infrastructure that power our marketing organization
• Design scalable workflows that support a rapidly growing GTM organization
• Continuously improve the reliability, maintainability, and performance of our marketing systems
• Build and optimize automated campaign workflows, lifecycle programs, lead management, and operational processes
• Identify opportunities to leverage AI to automate repetitive operational work
• Own marketing automation
• Build trusted measurement
• Partner with Marketing Leadership to develop durable measurement frameworks that help us understand what's working and where to invest
• Improve data quality and reporting accuracy across the funnel
• Design resilient GTM systems
• Improve lead routing, enrichment, scoring, lifecycle management, and data governance
• Create systems that are observable, reliable, and easy to maintain as the business scales
• Collaborate closely with Demand Generation, RevOps, Sales, Data, and Marketing to improve operational efficiency
• Translate business problems into scalable technical solutions
• Recommend new tools, integrations, and processes that strengthen our GTM stack
• Help build a modern, AI-first marketing operations function that becomes a competitive advantage for Nooks

Requirements

• 4–7 years of experience in Marketing Operations, GTM Operations, Revenue Operations, or a similar analytical systems role at a high-growth B2B SaaS company
• A systems thinker who enjoys solving complex operational problems and designing scalable solutions
• Strong analytical skills with the ability to identify patterns, diagnose root causes, and make data-driven decisions
• Experience building and managing marketing automation, attribution, and lead management systems
• Experience with HubSpot or similar marketing automation platforms, with the ability to think beyond any single tool
• A strong understanding of CRM architecture, marketing technology, integrations, APIs, and data flows
• Curiosity about AI and excitement for applying it to automate workflows, improve operations, and increase team productivity
• A proactive mindset: you surface problems before others notice them and bring thoughtful solutions, not just observations
• Strong communication skills and the ability to collaborate effectively across technical and non-technical teams

Qualifications

• Proven track record of success in marketing operations roles
• Experience with AI and machine learning in marketing contexts
• Knowledge of marketing technology and CRM systems
• Ability to work independently and manage multiple projects simultaneously
• Excellent problem-solving and critical thinking skills
• Strong attention to detail and organizational skills

Skills

• Marketing Automation
• Data Analysis
• CRM Systems
• AI and Machine Learning
• Project Management
• Communication and Collaboration

Benefits

• Competitive salary
• Health insurance
• Flexible work schedule
• Professional development opportunities
• Work-life balance

Pay

Commensurate with experience

Schedule

Full-time