GTM Engineer

Responsibilities

• Design and build scalable systems for prospecting, enrichment, and outreach
• Craft copy and sequences across cold email, LinkedIn, partners, and marketing nurture
• Implement and utilize intent signals for warm outbound efforts
• Build ICP models and segmentation logic to ensure GTM efforts are focused on high-fit accounts
• Partner with marketing to enable ads, events outreach, nurture sequences, and special projects
• Evaluate, implement, and optimize vendors across the entire GTM stack (Salesforce, Conversion, Gong, Clay, Heyreach, OutboundSync, Sumble, etc.)
• Create workflows and systems that enable sales and marketing automation at scale, set up high-quality data pipelines, and make our CRM easily queryable
• Equip our SDRs with creative playbooks, target ICP lists, and the right tooling

Qualifications

• You believe in high-intensity, in-person teams and want to be surrounded by top talent
• You care deeply about craft and impact, not just output. You take pride in doing great work, even on small details
• You’re able to be in the technical weeds and fix bugs in your systems but also zoom out, think in systems, and push towards a broader GTM strategy
• You love complex GTM problems and are able to come up with creative solutions across SDR playbooks, outbound sequences, marketing enablement, etc.
• You have technical familiarity with GTM & automation tools (Salesforce, HubSpot, Marketo, Clay, Zapier, Gong, Apollo, Instantly, APIs, webhooks, etc.)