GTM Associate

Responsibilities

• Plan and execute marketing events, community gatherings, webinars, customer dinners, and startup ecosystem activities.
• Manage end-to-end event operations, including audience targeting, logistics, vendors, invitations, and attendee engagement.
• Build relationships with customers, prospects, partners, and community members to support pipeline growth and brand visibility.
• Support digital marketing campaigns across LinkedIn, email, newsletters, webinars, and additional marketing channels.
• Cook up marketing content, campaign messaging, social media activity, and event promotions.
• Track campaign and event performance, engagement, lead generation, and follow-up activities.
• Support outbound sales and business development efforts through prospect research, outreach coordination, CRM updates, and meeting scheduling.
• Collaborate closely with leadership and sales teams to turn inbound activity, events, and community engagement into qualified opportunities.
• Support and optimize GTM systems and workflows using tools such as HubSpot, Clay, LinkedIn Sales Navigator, Monday.com, and related platforms.
• Help improve operational processes, automate workflows, and maintain accurate data flow across sales and marketing systems.

Requirements

• Experience organizing marketing events, community events, startup programs, or customer-facing gatherings.
• A hands-on and execution-oriented approach, with the ability to manage details from planning through follow-up.
• A background in sales development, business development, marketing operations, or other customer-facing GTM roles.
• Familiarity with GTM and operational tools such as HubSpot, Clay, LinkedIn Sales Navigator, Monday.com, or similar platforms.
• Basic digital marketing experience, including email campaigns, LinkedIn management, newsletters, or content coordination.
• A creative, resourceful, and highly organized mindset, able to thrive in a fast-paced startup environment.