Growth Strategy & Performance Lead (Remote)

About the role

We’re hiring a Growth Strategy & Performance Lead to design and execute a comprehensive go-to-market (GTM) strategy for our portfolio of digital health products. This role is ideal for someone who thrives at the intersection of GTM strategy, complex enterprise sales, and sound execution.

Key responsibilities

• GTM strategy
• Partner with product leaders to define/refine commercialization strategy.
• Craft robust value propositions with messaging and positioning frameworks to clearly articulate value of Evio’s products to potential customers.
• Define the pricing strategy for Evio’s portfolio of digital health products with various value levers for health plans and partners.
• Establish key performance indicators (KPIs) to contribute to product-market success.
• Prepare materials for board meetings and brief the CEO/other executives at a minimum on a quarterly basis.
• Develop insights on customer segments, personas, and pain points to refine GTM strategies, guide prioritization and ensure product-market fit.
• Commercial operations audit & stabilization
• Conduct a comprehensive audit of current commercial operations and assets (e.g. prospect research, pitch decks, deal stages, handoffs, NDA/pricing flows, tracking etc.).
• Deliver a prioritized roadmap that separates quick wins from longer-term investments.
• Make a plan to solve high-impact pain points (for example, knowledge existing in different places, different pitch deck storylines).
• Playbooks & enablement
• Design and operationalize standard playbooks to enable prospect research, discovery, strategic pricing, and other key sales motions.
• Establish operating procedures to standardize pre-meeting preparation, proposals, pricing guardrails, and NDA workflows.
• Create reusable sales assets (starter pitch decks with clean and customizable content, SOW templates, proposal checklists) to accelerate deal cycles.
• Design clean sales decks aligned to brand standards, utilizing starter pitch decks customized to specific prospect conversations.
• Tooling & automation
• In partnership with Head of Growth, assess tooling and automation needs for optimizing commercial operations.
• Own the implementation plan and delivery for any tools that are selected.
• KPIs, reporting & continuous improvement
• Develop and implement escalation rules (e.g. NDA turnaround time, pricing approvals, deck readiness) to improve deal velocity.
• Establish and track KPIs (win rate, time-to-proposal, deal velocity), and report on these metrics monthly.
• Use KPIs and customer feedback to iterate on strategies and improve product positioning, messaging, and pricing.
• Incorporate input and feedback from internal partners to ensure growth is not occurring at the expense of product sustainability.
• Run regular retrospectives on deals and drive continuous improvement based on feedback and results.
• Cross-functional partnership
• Deal support: Collaborate with Head of Growth and executive leadership on structuring strategic deals and proposals, ensuring client solutions meet needs while aligning with Evio’s pricing and risk guardrails.
• Operationalize processes: Partner with Legal, Finance, and Product to streamline contract and pricing workflows, reducing friction in the deal process.
• Shadow discovery and demo meetings, converting frontline learnings from sellers into operational improvements.

The skills and experience you bring to this role include

• 5+ years in roles spanning go-to-market strategy and operations or management consulting experience at a top strategy firm with healthcare experience.
• Demonstrated experience delivering growth outcomes in a start-up environment or within a new business unit at a large company.
• Proficient in financial modeling and analysis.
• Experience in early-stage GTM teams or startups where structure was built as you went.
• Excellent organizational and problem-solving skills, with a strategic and innovative mindset.
• Strong Power Point deck design skills and storytelling acumen.

How you work

• Founder’s mentality: You prototype, create and iterate without waiting for permission. You jump in and get work done independently.
• Systems thinker: You break complex GTM problems into manageable pieces and design solutions with clear, structured thinking.
• Outcomes obsessed: You keep track of metrics matter, track impact, and prioritize fixes that help achieve revenue goals.
• Resilient & pragmatic: You’re comfortable with ambiguity, willing to pivot, and choose practical, usable solutions over perfection.
• Consensus builder: You influence cross-functional stakeholders, build direct relationships, and galvanize others to action.
• Exceptional communicator: You can present complex operational changes clearly to senior leaders and go into details with functional partners.
• Detail oriented: You are detail-oriented, especially around pricing, contracts, and client-facing materials.

Bonus points

• Advanced analytical skills.
• Experience with Confluence/Notion, Asana/Jira or similar tools for documentation and project management.
• Exposure to the Blue Cross Blue Shield (BCBS) ecosystem.