Growth Marketing Program Manager - Healthcare

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services. Over 17,000 Organizations Worldwide Rely On SHI’s Concierge Approach To Help Them Solve What’s Next. But The Heartbeat Of SHI Is Our Employees – All 7,000 Of Them. If You Join Our Team, You’ll Enjoy Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.Continuous professional growth and leadership opportunities.Health, wellness, and financial benefits to offer peace of mind to you and your family.World-class facilities and the technology you need to thrive – in our offices or yours.

Job Summary

SHI is seeking a Growth Marketing Program Manager to support the growth of our Healthcare business. This role partners closely with Sales and Marketing leadership to strengthen alignment between SHI’s Healthcare sales team and marketing organization. The Manager, Growth Marketing Programs is responsible for executing integrated go-to-market (GTM) marketing programs that generate new business opportunities, enhance customer experience, increase brand awareness, and deliver measurable pipeline outcomes.

Role Description

• Manage the execution of marketing components of the go-to-market (GTM) strategy supporting SHI’s solutions, including digital marketing, events, field marketing, content syndication, webinars, paid media, email nurture programs, and social media
• Support demand and lead generation initiatives that contribute to pipeline creation and revenue goals
• Support Marketing Development Funds (MDF) utilization, co-marketing campaigns, and joint value propositions with partners
• Conduct market research to understand competitors, buying behaviors, and customer needs, providing insights to inform campaign strategy and field marketing priorities
• Support go-to-market readiness for new solutions and partner with Sales Enablement to develop playbooks, case studies, battle cards, and campaign assets
• Support the development of thought leadership content, including white papers, customer success stories, and campaign assets
• Track key performance indicators (KPIs) across demand generation, pipeline contribution, and campaign performance
• Provide regular reporting with performance insights and optimization recommendations
• Partner cross-functionally with internal teams and continuously optimize marketing programs based on performance data and sales feedback