Growth Marketer (Open to Relocation)
Summary
Thnks runs on gestures. The Growth Marketer drives demand and owns conversion metrics and channels, from paid accounts to organic traffic and the qualified signups that come from it. This role is foundational and hands-on, with no team under you initially. Success is measured by efficient acquisition costs, growing the sender base, and funding effective channels while cutting losses.
Your Role
- Run paid accounts (LinkedIn, Meta, Google, retargeting) yourself, setting up campaigns, copywriting, budgeting, and optimizing performance.
- Instrument and optimize the recipient-to-sender loop, including the redemption page and gesture emails, and continuously improve conversion rates.
- Create and manage lifecycle flows directly in HubSpot, including onboarding sequences, triggered education, and win-back flows.
- Perform SEO and organic growth, conducting keyword research, creating page briefs, and implementing on-page fixes, working closely with the content lead.
- Set up tracking, pull data, build dashboards, and present the key metrics in the Monday standup.
- Run experiments, designing tests, executing them, analyzing results, and making decisions based on data.
What We’re Looking For
- 7+ years of hands-on growth, performance, or lifecycle marketing experience, preferably at a consumption, product-led, or marketplace business.
- Experience with paid platforms (LinkedIn, Meta, Google), CRM stacks (HubSpot or similar), and product/web analytics (GA4, Mixpanel, Amplitude).
- Proven organic acquisition and SEO growth using tools like Ahrefs, SEMrush, and Search Console.
- A strict discipline to set up tracking and retire underperforming initiatives.
- An AI-native mindset, leveraging AI for analysis, drafting, and outreach.
Bonus Points
- Experience running a PQL motion.
- Experience working a self-serve to enterprise motion.
- Experience using intent data sources like 6sense in a live routing motion.
Who This Is Not For
- Looking to manage a team and set strategy from a deck.
- Seeking a fully remote position.
- Not having been in an ad account or query editor in the past three years.
Our Commitment to You
- Comprehensive benefits: Medical, Vision, and Dental Insurance (80-100% employer-covered).
- Future planning: 401(k) matching.
- Stipends: Monthly cell phone and internet stipend.
- Work environment: In-office Monday through Thursday with Friday remote.
- Work-life balance: 20 PTO days, company-paid holidays, and maternity leave.
- Wellbeing: Company-paid life and long-term disability insurance.
- Team spirit: Regular team-building and community engagement events.
How to Apply
Send your work, not just your resume. Include one or two examples of a number you moved, what you did to move it, and how you measured it. We read those first.
About Thnks
Thnks is the leading platform for real-time business relationship building. We make it effortless for professionals to send small, thoughtful gestures - a coffee, a lunch, an Uber credit - in seconds, with no address needed and enterprise compliance built in. Our customers include Fortune 500 companies, high-growth startups, and everything in between across industries like insurance, healthcare, financial services, and commercial real estate.