Growth Lead
About the role
You'll own demand generation and growth end to end, joining at the ideal moment with a well-defined ICP with named accounts, a connected reporting layer, and a founder and team who've done the groundwork and are looking for a partner to drive pipeline creation at scale.
The opportunity is rare, to shape how a company with genuine traction goes to market, with a differentiated product and the ambition to scale aggressively. You'll have the autonomy and the mandate to build something that lasts.
Requirements
- Experience building a demand generation and growth motion from scratch at a startup or growth-stage company, not optimising an existing one, but building it into a predictable, measurable engine
- Breadth across growth, demand gen, growth marketing, lifecycle, and conversion, comfortable owning a number across the whole funnel rather than a single channel
- Systems thinking, you talk about conversion rates, leading indicators, account scoring, sequence testing, and automation, and you know the difference between a system failure and an individual failure
- Builder-operator mindset, you'll personally wire up workflows, rewrite sequences, build campaigns, and get into the detail until the system runs
- Bias toward experimentation and speed, you ship, measure, iterate weekly, kill what doesn't work quickly, and double down on what does
- Experience operating in a targeted account motion, ABM, buying committee mapping, multi-threaded engagement, depth in a focused set of accounts over breadth across thousands
Benefits
Why join us? You'll be the builder who creates Asseti's growth engine, the system that takes a business with real product-market fit and turns its market into predictable, qualified pipeline. Your work will directly determine the trajectory of the company. You'll have ownership over the growth motion, direct access to the founder, a comprehensive data infrastructure to build from, and a team ready to execute. Competitive base, meaningful variable compensation and benefits commensurate with the role's impact on company trajectory.