Group Director, Brand Strategy

About the role

We are looking for a Group Director, Brand Strategy to match our department ambition and help lead the next chapter of growth for one of our largest and most important client relationships. This is an opportunity for a strategic leader who thrives on solving complex business challenges, shaping famous creative work, and building strong partnerships with clients and colleagues alike.

What You'll Do

• Lead Strategic Vision
• Define and champion brand, communications, and campaign strategies that connect business objectives to human insight.
• Translate complex market, consumer, and cultural dynamics into clear strategic direction.
• Develop strategic frameworks, positioning recommendations, audience segmentation models, and messaging architectures that guide business and creative decisions.
• Ensure strategic rigor across the full lifecycle of work from discovery and research through execution, optimization, and measurement.

Influence Clients

• Serve as a trusted strategic advisor to senior client stakeholders.
• Facilitate discussions that help clients identify opportunities, navigate ambiguity, and make informed decisions.
• Deliver compelling presentations that build confidence, inspire action, and strengthen agency partnerships.
• Develop thought leadership and POVs that position the agency as a strategic partner rather than a tactical vendor.

Inspire Creative Excellence

• Partner closely with creative leadership to unlock breakthrough ideas grounded in human insight.
• Develop inspiring briefs that spark innovative and effective creative solutions.
• Champion work that balances cultural relevance, business impact, and creative ambition.
• Help teams connect emerging consumer behaviors, technology trends, and cultural shifts to meaningful creative opportunities.

Build and Develop Talent

• Lead, mentor, and develop a growing team of strategists.
• Foster an environment of curiosity, collaboration, and continuous learning.
• Recruit and cultivate diverse strategic talent that strengthens the agency's capabilities.
• Raise the quality of strategic thinking and output across the organization.

Drive Agency Growth

• Play a leadership role in new business opportunities, including RFP responses, pitch development, and presentations.
• Contribute to agency thought leadership through articles, speaking opportunities, workshops, and client-facing initiatives.
• Help evolve the strategy discipline, processes, and tools that support agency growth and effectiveness.