Go to Market Intelligence Manager
Icertis · United States · 1 mo ago
RemoteRemoteMarketing$130k–$160k/yrFull-time
Responsibilities
- Run structured win/loss analysis to identify drivers of deal outcomes across segments, products, and competitors.
- Diagnose root causes of wins and losses across pricing, product, packaging, positioning, and execution.
- Quantify repeatable gaps by segment and revenue impact to prioritize where action is most needed.
- Translate insights into actionable recommendations across pricing, product, packaging, and GTM plays, with clear tradeoffs.
- Provide pricing-specific analysis on discounting, competitiveness, and deal structure to inform pricing strategy and guardrails.
- Operate a closed-loop system to ensure insights drive decisions and measurably improve win rates.
- Partner with Sales, Product, Finance, and GTM leaders to convert recurring market signals into execution priorities.
- Deliver regular market intelligence readouts to leadership with clear implications, recommendations, and follow-through.
Qualifications
- 6+ years of experience in market intelligence, pricing, strategy, product marketing, revenue strategy, or a related GTM role within B2B SaaS.
- Strong analytical skills with the ability to synthesize win/loss data, market signals, and deal evidence into clear recommendations.
- Deep understanding of enterprise sales motions and how pricing, packaging, positioning, and execution affect deal outcomes.
- Experience with Salesforce and Gong (or similar tools) required, with the ability to leverage data and insights to support GTM strategy and competitive positioning.
- Comfort influencing cross-functional stakeholders across Sales, Product, Finance, Marketing, and Revenue teams.
- Ability to quantify impact, surface tradeoffs, and prioritize actions based on revenue and repeatability.
- Clear, concise communicator who can turn complex market signals into decision-ready guidance.