Go-To-Market Engineer

About the role

You own the technical setup, deployment, and ongoing management of our full GTM tech stack to drive pipeline growth and ensure clean, reliable data flow.
You design and build automated, AI-powered outreach systems and workflows that drive lead generation at scale.
You partner with Marketing and Sales leadership to ideate and execute multi-channel campaigns across email, video, social, and paid channels.
You build all campaigns with proper tracking and attribution so performance is measurable, reportable, and improvable.
You create and maintain dashboards and reporting systems to surface pipeline metrics, campaign ROI, CAC, and conversion data.
You identify gaps and inefficiencies in the GTM stack and proactively propose and implement solutions.
You evaluate and integrate new tools and platforms that can accelerate lead generation or campaign performance.
You collaborate with content, design, and sales to ensure campaigns are cohesive and on brand from concept through execution.
You support A/B testing frameworks, analyze results, and translate findings into actionable iteration.
You maintain data quality and integrity across all marketing and sales platforms.

Qualifications

• 3+ years of experience in GTM Engineering, Marketing Operations or a similar technical role
• Hands-on experience deploying, integrating, and managing marketing and sales technology stacks in a B2B environment
• Experience using AI tools - including Claude, OpenAI or similar LLMs - to automate, personalize, or accelerate GTM workflows
• Strong analytical mindset: you design experiments, analyze results, and measure what matters, using data to make decisions, not justify them
• Creative thinker who can contribute meaningfully to campaign ideation and messaging, not just technical execution
• Ability to manage multiple projects simultaneously in a fast-moving environment with shifting priorities
• Comfortable operating in a hands-on, high-ownership role where you are often building from scratch
• Experience working cross-functionally with Sales, RevOps, and Marketing stakeholders

Skills

• Technical proficiency in marketing technology stacks
• Experience with AI and machine learning tools
• Strong analytical skills and ability to interpret data
• Excellent communication and collaboration skills
• Ability to ideate and execute multi-channel campaigns
• Proficiency in creating and maintaining dashboards and reporting systems
• Experience with A/B testing and data analysis

Pay

$90,000—$160,000 USD

Schedule

Full-time