Global Partner Marketing Lead
Nozomi Networks · Charlotte, NC · 1 mo ago
RemoteRemoteMarketingFull-time
About the role
The Global Partner Marketing Director will play a pivotal role in driving revenue through strategic partnerships, ensuring seamless collaboration between the Marketing department and the Sales team. This position will oversee the development and execution of global channel marketing strategies, aligning with corporate growth objectives.
Responsibilities
- Develop and deliver global channel marketing strategies in support of a multi-faceted channel
- Develop and manage annual Partner Marketing plans, budget models and strategies in alignment with corporate growth and revenue objectives
- Define and deliver marketing tools, programs and communications to assist partners in generating leads, selling solutions, and closing deals
- Collaborate with cross-functional departments to streamline delivery of relevant partner content via multiple vehicles including newsletters, partner web portal, and digital
- Analyze and track success of owned partner-facing programs. Implement metrics to demonstrate ROI against the Partner Marketing budget
- Work closely with Sales and the various Regional Marketing teams to ensure smooth collaboration with partners
- Collaborate in the development of joint value propositions that emphasize the business and technical benefits of a Nozomi Networks and our various partners’ solutions
- Regularly present in formal and informal settings, sales calls, and industry, partner and corporate events
- Think strategically about where to invest resources; drive marketing campaigns to deliver on business outcomes
- Embody the Nozomi Networks Cultural Pillars and our mission to protect what matters most with transparency and trust
Requirements
- Worked cross-functionally to develop the strategy and focus for a Partner Marketing team across three key partner segments – global systems integrators, regional partners, and strategic technology alliances
- Developed and promoted strategies and campaigns to drive awareness, momentum, and pipeline from strategic partner accounts
- Driven go-to-market activities based on joint business plans and value propositions
- Made data-driven decisions to evaluate Partner Marketing activities for continuous improvement and identification of new activities
- Extended and amplified the reach of your company brand to and through partners with consistency and quality (on industry events, conferences, trade shows, partner materials etc.)
- Worked with Partners and Regional Marketing managers on joint customer marketing activities
- Worked with Partner Sales leadership to communicate impact of strategic Partner initiatives including internal and partner facing presentations
Qualifications
- Excellent organizational, writing, project management, presentation and communication skills
- Strong interpersonal skills with the ability to work well with Marketing and Sales leaders as well as executives and subject matter experts
- A highly self-motivated attitude and a demonstrated track record of results
- Experience in marketing to all types of Partners with an emphasis on enabling them to grow on their own
Skills
- Strategic thinking and problem-solving
- Effective communication and collaboration
- Data analysis and decision-making
- Brand management and marketing
Benefits
Nozomi Networks offers a comprehensive range of benefits tailored to each country, designed to support the health, financial stability, and work-life balance of our employees. These benefits include:
- Health & Wellness Programs
- Financial Benefits
- Work-Life Balance Initiatives
- Unparalleled Flexible Time-Off Policies
Pay
Compensation details will be shared during the interview process.
Schedule
Flexible working hours are available to accommodate diverse lifestyles and professional needs.