Global Marketing Alliances Manager
About the role
Join HP, the world's #1 manufacturer of printers and PCs, where we create technology that makes life better for everyone, everywhere. We're on a mission to hire the best talent and are committed to creating exceptional employee experiences that drive high levels of employee engagement and result in a fulfilling relationship with work. Within HP’s PC division, the marketing team seeks a seasoned marketer with a proven track record of driving business-building marketing strategies. The ideal candidate will lead partner marketing strategy, messaging, and initiatives with key alliances, fostering innovation and delivering benefits for customers worldwide.
Responsibilities
- Help craft an inspiring and dynamic partner marketing strategy, positioning, and messaging that sets HP apart from competitors.
- Demolish barriers and silos to create a consolidated strategy that empowers global execution.
- Develop and evangelize simple, clear assets that outline the value proposition, narrative, and messaging to drive common, globally understood initiatives.
- Partner with Marketing and Commercial Organizations to build a clear marketing vision and strategy for key partners that deliver a distinct, differentiated, and relevant positioning in the market.
- Strategically prove concepts that will expand opportunities for our partnerships and deliver mutual benefit.
- Work closely with GTM teams to drive efficient strategies, manage budgets, support revenue generation, and sales growth with a market-centric approach.
- Cultivate excitement internally for our team’s efforts.
Requirements
- Minimum of 8 years in B2C and B2B marketing roles.
- Experience in or extreme curiosity about Artificial Intelligence and its potential impact on people.
- Imagination coupled with relentless results-orientation.
- Expertise in value proposition development, campaign creation, and execution.
- Experience in working closely with GTM teams to design and deliver with relevant impact.
- Storyteller, narrator, crafter of connections.
- Agile, flexible, adaptable, and comfortable navigating ambiguity.
- A collaborative leader who is experienced and comfortable working in a matrix structure.
Skills
- Knowledge of Agile Methodology
- Business Development
- Business Marketing
- Business Strategies
- Channel Sales
- Demand Generation
- Digital Marketing
- Go-to-Market Strategy
- Key Performance Indicators (KPIs)
- Marketing Communications
- Marketing Management
- Marketing Strategies
- New Product Development
- Product Management
- Product Marketing
- Salesforce
- Social Media
- Cross-Org Skills
- Effective Communication
- Results Orientation
- Learning Agility
- Digital Fluency
- Customer Centricity
Knowledge & Skills
- Effective Communication
- Results Orientation
- Learning Agility
- Digital Fluency
- Customer Centricity
Impact & Scope
Impacts large functions and leads large, cross-divisional functional teams or projects. Provides highly innovative solutions to complex problems within established policy.
Pay Range
$130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only).
Benefits
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. HP offers a comprehensive benefits package for this position, including:
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure 11 paid holidays
- Additional flexible paid vacation and sick leave