General Sales Manager - Automotive Experience Required

About the role

Leadership isn't a title—it's a responsibility. Suntrup Automotive Group is seeking a high-performing General Sales Manager to lead one of our high-volume dealerships. We're looking for an experienced automotive leader who thrives on building winning teams, creating accountability, developing people, and driving exceptional customer experiences through disciplined processes.

What You'll Do

• Lead, coach, and develop a high-performing sales management and client advisor team.
• Establish a culture of accountability through consistent follow-up, training, and performance management.
• Ensure every customer receives an exceptional, transparent, and professional buying experience.
• Drive CRM excellence by ensuring complete and accurate documentation, follow-up, and utilization of CRM.
• Hold the team accountable for sales processes, appointment standards, desking procedures, and customer communication.
• Analyze performance metrics and identify opportunities to improve conversion, productivity, profitability, and customer satisfaction.
• Recruit, mentor, and retain top automotive talent.
• Work closely with Finance, Service, and Executive Leadership to maximize dealership performance.
• Embrace technology and continuously improve dealership operations through AI tools, automation, and modern retailing strategies.

What We're Looking For

This position is for someone who believes:

• Process creates consistency.
• Training never stops.
• Accountability drives performance.
• Technology is an advantage—not an obstacle.

The ideal candidate will have

• Proven success as a General Sales Manager or high-performing Sales Manager in a volume automotive dealership.
• Extensive experience using CRM systems, proficient with organization and task completion.
• A track record of building and developing successful sales teams.
• Exceptional leadership, coaching, and communication skills.
• Strong analytical ability with confidence using reports and performance data to drive decisions.
• Comfortable utilizing AI tools and emerging technologies to improve efficiency, customer engagement, and dealership operations.
• High standards, strong integrity, and a hands-on leadership style.

Why Suntrup Automotive Group?

• High-volume stores with abundant opportunity.
• Strong support from executive leadership.
• Excellent compensation and performance incentives.
• Medical, dental, vision, and 401(k).
• Paid vacation.
• Opportunities for advancement within one of the region's premier automotive groups.