Gaming Marketing and Events Manager

About the role

The Gaming Marketing & Events Manager is a critical, highly visible role that serves as a linchpin between BetMGM’s digital gaming organization and MGM Resorts International’s land-based casino portfolio. The role is responsible for ensuring seamless alignment between online and retail gaming experiences by positioning and promoting BetMGM (MI) /Borgata Online (NJ) brands effectively across MGM properties with a focus on MGM Grand Detroit & Borgata Hotel, Casino & Spa.

Responsibilities

• Acting as one of the primary points of contact for MGM, the Gaming Marketing & Events Manager will work alongside the Sr. Manager in strategy, execution, and optimization of integrated marketing initiatives which inspire existing land-based players to choose BetMGM (MI) /Borgata Online (NJ) as their preferred online gaming destination.
• This individual will play a key role in strengthening brand awareness, customer conversion, and long-term loyalty across our physical and digital channels.
• In addition, the Gaming Marketing & Events Manager will lead and oversee gaming event/activation execution. Some examples this includes are on-property Big Pull events, VIP experience weekends with MGMAir & co-branded digital-to-retail campaigns that drive player acquisition and engagement through Betting Hero.
• The role will partner closely with MGM marketing and special events teams, to ensure cohesive brand representation and seamless execution and guest experience.

Qualifications

• 3+ years of experience in gaming, marketing, event management, hospitality, or related industry, with demonstrated ownership of live event execution.
• Proven experience leading or directing an events team, providing day-to-day guidance, setting priorities, and ensuring accountability across planning and execution phases.
• Demonstrated success executing live events and on-property activations, including vendor coordination, cross-functional alignment, budget management, and real-time problem-solving.
• Experience collaborating across multiple departments (marketing, operations, VIP services, hospitality, and property leadership) to deliver integrated campaigns and seamless guest experiences.
• Knowledge of online and land-based casino operations is preferred, with understanding of regulatory considerations in highly controlled environments.
• Familiarity with regional MGM Resorts properties and/or BetMGM’s product ecosystem preferred.
• Strong organizational and project management skills, with the ability to manage multiple large-scale initiatives simultaneously while balancing regional priorities.
• Strong commercial acumen with experience analyzing performance data, presenting insights clearly, and translating findings into actionable strategies.
• Exceptional written and verbal communication skills, with the ability to influence stakeholders at multiple levels.
• Strong analytical skills with high attention to detail and a proactive, solution-oriented mindset.

Pay

The annual salary range for this position is $100000 to $125000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

Schedule

This position is also eligible for participation in a performance-based bonus plan.

Benefits

At BetMGM, we recognize that every individual plays a meaningful role in our success. That’s why we’re committed to building a respectful, inclusive workplace. It’s the strategy behind every win. By meeting people where they are, we create a culture of belonging where everyone can thrive and a workplace that reflects our values, our people, and our drive to win.