Full Stack Content Strategist (Remote)

About the role

Sundays for Dogs is a direct-to-consumer brand focused on making human-grade, air-dried pet food. The company is based in Cleveland, Ohio, with a remote team of approximately 50 full-time employees. The team comes together in person quarterly to foster relationships.

About Your Team And Position

We are seeking a creative and self-motivated Full Stack Content Strategist to join our Creative team. This role involves transforming creative briefs into engaging, platform-native content for paid social media platforms like Meta, TikTok, Instagram Reels, and YouTube Shorts. Key responsibilities include:

• Creating 10-20 paid social ad ideas and turning them into compelling, platform-native creative
• Filming and editing original content with creators, customers, products, and dogs
• Optimizing multiple versions for Meta, TikTok, Instagram Reels, and YouTube Shorts with strong first-three-second hooks and captions
• Producing multiple hook variations, call-to-action (CTA) styles, and edit styles from a single shoot
• Turning briefs into finished ads within 24-48 hours, managing your own production schedule, and consistently hitting deadlines
• Incorporating performance learnings from the Growth team into every new sprint, iterating fast, and testing often
• Staying updated on platform trends, creator formats, and AI tools to keep creative fresh and ahead of the curve
• Collaborating closely with Creative Directors, Copywriters, Designers, Growth, and Brand teams to continuously improve output

What Success Looks Like

• First 30 days: Complete onboarding and independently deliver first 10 paid assets, then produce 15-20 finished paid assets (with multiple hooks/variations) from one full creative sprint, turning around first-round creative within 48 hours on 90% of assignments.
• First 3 months (Day 90): Operate fully autonomously, managing weekly workload and deadlines without oversight, while producing high-performing creative (at least one asset in the top-performing rotation per Growth KPIs) and launching at least 3 new creative concepts adopted by the team.
• Ongoing metrics: Sustain 20-30 finished paid assets per week (8-10 net-new concepts, 30-50 hook variations), with first concepts delivered in 24-48 hours, under 5% returned for major revisions, and creative consistently meeting or exceeding the Growth team's CTR/Hold Rate/CPA/ROAS benchmarks.

We'd Love to Hear From You

If you have experience creating DTC Meta ads, familiarity with Motion, After Effects (nice to have), or AI creative tools, comfort directing and/or editing content from creators, photography experience, and passion for pets or consumer brands, we would love to hear from you. A dog is not a requirement but is a plus!