Field Marketing Manager

DSplus is a Saatchi & Saatchi company focused on creating a “Digital Salesperson” that guides customers through the entire lifecycle of their automobile ownership journey. Our clients include Toyota Motor North America and Toyota & Lexus Dealerships nationwide, as well as Southeast Toyota Distributors, the world’s largest independent distributor of Toyotas. We combine Saatchi & Saatchi’s world-class branding with the retail needs of dealerships to deliver an end-to-end customer experience that embodies the quality and integrity of the Toyota brand while driving sales. Our data-driven, integrated messaging platform spans the sales and service lifecycle, leveraging AI, media strategies, and high-performance creative to reach the right audience with the right message at the right time.

About the role

This position is primarily responsible for the day-to-day account management of our Toyota client accounts, including strategy, creative, reporting, and communications. You will liaise with partners and vendors to support the client relationship. Candidates must be located in Atlanta, GA or Raleigh, North Carolina.

Responsibilities

• Manage DSplus applications and assets for participating Toyota Dealerships.
• Consult Toyota Dealerships on optimizing their platforms and managing their media budgets.
• Conduct in-depth presentations, including product demonstrations, highlighting key benefits, return on investment, and the value of our solutions and services.
• Analyze client performance (via reports and direct observation) to identify areas of opportunity for improvement within dealerships’ fixed operations groups.
• Proactively communicate with clients (up to DP/GM levels).
• Establish and maintain strong business relationships with dealership personnel.
• Support Account Leadership on regional client initiatives.
• Understand the key performance indicators (KPIs) that drive the dealer’s business.

Requirements

• 10+ years of direct client management experience.
• Excellent communication, presentation, and customer relationship-building skills.
• Advanced knowledge of computer systems and emerging technologies, such as AI.
• Automotive background and/or direct management of automotive accounts/dealerships (Fixed Operations experience is a plus).
• Proactive nature, willingness to assist, and strong time management skills.
• Comfortable working remotely from a home office and while traveling in the field.
• Weekly travel for in-person meetings with Toyota Dealerships within assigned territory.

Qualifications (Preferred)

• Knowledge of integrated disciplines (Search Engine Marketing, Social Media, Direct Marketing, Interactive, Sales Promotion, Public Relations, Lifestyle Marketing, Collateral, and Merchandising).
• Experience with digital advertising and programming.
• Familiarity with Google Analytics, Google AdWords, Tableau, Salesforce, and Basecamp.

Benefits

• Medical, dental, and vision coverage.
• Disability insurance.
• 401(k) retirement plan.
• Parental and family care leave.
• Family forming assistance.
• Tuition reimbursement.
• Flexible time off.

Pay

USD $97,375.00 - USD $133,300.00/Annually.