Field Marketing Associate

About the Role

We are looking for an early-career marketer to join our regional field marketing team supporting our highest-priority industries across the Americas: retail, financial services, and tech and business services. This is a hands-on execution role for someone who wants to learn full-funnel field marketing and grow into a program owner. Working alongside two field marketing leads and reporting to the principal who leads all three verticals, you will help plan and execute integrated programs that nurture, convert, and expand our top target accounts and new logos. You will touch every layer of the funnel, from verticalized content and landing pages to demand strategy and channels, with most of your time spent bringing regional, industry, and partner events to life. You are organized and resourceful, and you thrive juggling multiple programs and stakeholders against real deadlines.

Responsibilities

• Support full-funnel execution of regional programs across all three verticals, learning each tactic and process by owning delivery details.
• Lead day-to-day coordination of events, the core of the role: industry and partner sponsorships, executive dinners, account events, ABM plays, and workshops, from logistics and vendors through follow-up and reporting.
• Help produce verticalized content and landing pages with content, design, and web teams, tailoring messaging to each industry audience.
• Support demand strategy and channels, including email, paid, social, and nurture, to progress priority accounts through the funnel.
• Build and manage campaigns and workflows across the martech stack (CRM, marketing automation, ABM, and intent platforms), keeping data clean and actionable.
• Track program performance against pipeline and engagement goals, and share timely insights with field marketing leads and sales.
• Test and adopt new AI agents and tools to streamline marketing workflows, and share what works with the team.

Qualifications

• One to two years of experience in marketing, consulting, technology, or professional services, or a comparable early-career background.
• Hands-on comfort in a martech stack. Experience with Salesforce, Adobe Experience Manager, Marketo, Creatio, Demandbase, Splash, and Clay is a plus.
• Curiosity about how AI is reshaping marketing workflows, and eagerness to test and deploy agentic workflows. Experience with Gemini, Claude is a plus.
• Familiarity with events, content, or demand generation in a B2B context, ideally in tech or professional services.

Skills

• A self-starter who rolls up their sleeves, owns the details, and keeps multiple programs moving to hit deadlines for several stakeholders.
• Highly organized and detail-oriented, with strong written and verbal communication and confidence engaging people across roles and industries.
• Eager to learn data-driven marketing strategy and grow quickly in a fast-paced, collaborative environment.
• A curious, adaptable mindset motivated by growth and team impact.

Pay

The annual salary range for this role is $54,000—$73,500 USD. The actual salary will depend on factors such as experience, geographic location, job responsibilities, performance, skills, and training.

About Thoughtworks

Thoughtworks is a dynamic and inclusive community of bright and supportive colleagues who are revolutionizing tech. As a leading technology consultancy, we’re pushing boundaries through our purposeful and impactful work. For 30+ years, we’ve delivered extraordinary impact together with our clients by helping them solve complex business problems with technology as the differentiator. Bring your brilliant expertise and commitment for continuous learning to Thoughtworks. Together, let’s be extraordinary.

Salary & Benefits