Feed Sales Representative - Equine
This is a remote (virtual) field-based sales position located within the geographic territory of the Delmarva Peninsula (Delaware, Maryland, and Virginia). The role focuses on calling animal owners, with a heavy emphasis on equine, to evaluate feeding programs and recommend nutritional solutions. An education or background with horses is preferred.
Responsibilities
- Conduct up to 25 farm or facility visits weekly to assess feeding programs and recommend Purina-backed solutions.
- Network across the livestock and lifestyle animal industries to share best practices and create new business opportunities.
- Support sales and market share by introducing innovative feed products and programs to new and existing clients.
- Manage and grow an existing book of business from day one, with access to established customer relationships and immediate sales opportunities.
- Build and maintain strong relationships with dealer/co-op teams and Purina experts to support partner goals.
- Develop expertise in Purina’s research, innovation, and sustainability to deliver value in every customer interaction.
- Organize and lead educational events and on-site demonstrations to increase brand awareness, dealer traffic, and customer loyalty.
- Operate autonomously in a flexible, remote work environment, managing territory, schedule, and customer relationships with supported direction from supervisor.
- Coordinate and execute product strategy, marketing initiatives, product launches, and field events with cross-functional teams.
- Participate in team meetings and sales training, implement sales strategies, and collaborate with peers for continuous improvement.
- Use CRM systems (e.g., Salesforce) and technology tools (e.g., Power BI) to record activities and inform business decisions.
Requirements
- Bachelor's degree in Animal Science or related field strongly desired. Candidates with a pending bachelor’s degree or proven sales and industry experience may be considered.
- 0-3 years of experience.
- Strong interest in livestock care and agricultural products.
- Excellent communication and interpersonal skills; ability to work independently and in teams.
- Customer service or sales support experience.
- 5-10% overnight travel plus daily travel in assigned geography.
Skills
- Demonstrate agility, integrity, and professionalism while adapting to changing market conditions and navigating a matrix-reporting structure.
- Exhibit excellent verbal and written communication, strong organization, and effective time management.
- Show high internal drive, relationship-building ability, and leadership in team environments.
- Make multiple daily sales calls to customers and prospects.
- Engage in on-farm interactions, including animal evaluations, in all weather conditions.
- Network within the industry to connect producers and build business relationships.
- Lift and carry up to 50 pounds.
- Deliver effective public speaking presentations.
Pay
This is a sales role compensated with a target mix of base salary plus commission. Base salary ranges between $53,000-$65,000, dependent upon experience/tenure. Target bonus is $10,000. Most candidates can expect to be hired near the middle of the salary range.
Benefits
- Medical, dental, and vision insurance.
- Paid time off (PTO).
- Life and disability insurance.
- Education assistance.
- 401k retirement plan.
- Variety of well-being resources.
Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).
About the Company
Join Land O'Lakes, Inc., a Fortune 250, farmer- and member-owned cooperative reimagining the business of food. The company has been named a Top Workplace by Indeed and LinkedIn and is featured on the TIME 100 Most Influential Companies list.