Executive Office, Corporate Reputation Monitoring, Associate, New York
About the role
The Corporate Reputation Monitoring Associate plays a critical role in protecting and elevating the firm’s reputation across digital channels. This position is charged with maintaining a vigilant surveillance of all social platforms and the competitive landscape, leading all monitoring activities, identifying potential flags, managing the reporting process, and surfacing relevant platform and competitive trends.
Responsibilities
- Owns ongoing and responsive monitoring of all priority social platforms, including LinkedIn, X, Instagram, and YouTube
- Identifies potential flags across all core monitoring focus areas for the Goldman Sachs brand and select executives
- Communicates findings clearly, objectively, and in a timely manner, including subsequent updates until issue resolution
- Develops monitoring process and plan for Reddit, TikTok, and other notable or emerging platforms
- Manages external monitoring partner(s), ensuring SLAs are met, scopes are executed, and all automated monitoring processes are run efficiently
- Works with relevant partners to explore internal or AI-driven solutions to reputation monitoring
- Promotes all corporate brand competitive landscape monitoring, including regular manual reviews of relevant marketing activity (owned, paid) among key competitors
- Promotes all corporate brand competitive landscape monitoring, including regular manual reviews of relevant marketing activity (owned, paid) among key competitors
- Promotes all corporate brand competitive landscape monitoring, including regular manual reviews of relevant marketing activity (owned, paid) among key competitors
- Leads all corporate brand competitive landscape monitoring, including regular manual reviews of relevant marketing activity (owned, paid) among key competitors
- Promotes all corporate brand competitive landscape monitoring, including regular manual reviews of relevant marketing activity (owned, paid) among key competitors
- Works with the Effectiveness team to deliver a consistent cadence of social monitoring and competitive landscape reporting
- Stays ahead of new reputation monitoring tools, partners, and capabilities, and develops clear points of view to inform stakeholders and broader team of relevant opportunities
Qualifications
- 5 plus years of social media monitoring experience and deep platform expertise
- Proven ability to operate with urgency, learn and adapt quickly, and strong command of the financial services category
- Experience establishing KPIs, using measurement frameworks, and developing reporting dashboards
- Exceptional communication skills, including the ability to relay sensitive information to senior stakeholders clearly, concisely, and objectively
- Demonstrable professional maturity, sound judgment, and discretion
Skills
- Strong judgement
- Good risk assessment
- Professionalism
- Exceptional attention to detail
Benefits
Goldman Sachs is committed to providing our people with valuable and competitive benefits and wellness offerings, as it is a core part of providing a strong overall employee experience. A summary of these offerings, which are generally available to active, non-temporary, full-time and part-time US employees who work at least 20 hours per week, can be found here.