Executive Office, Corporate Reputation Marketing, Vice President, New York

About the role

The VP of Corporate Reputation Marketing will help protect and elevate the reputation of Goldman Sachs.

Responsible for the strategic development, creation, and execution of integrated marketing plans across corporate reputation, employer brand, and social impact efforts, this leader should bring strategic acumen, operational excellence, and creative firepower to develop remarkable marketing and advertising.

They have a proven ability to create and deliver exceptional creative within unique constraints (like those of a globally recognized institutional brand) and demonstrable talent leading and inspiring others to get to solutions quickly and creatively.

This role partners closely with cross-functional teams (e.g., Design, Content, Digital Marketing and Channels, Paid Media) to deliver distinctive marketing strategies that bring audiences closer to what makes Goldman Sachs exceptional: our people, our insights, the firm’s commercial performance, and our social impact.

Qualifications

• 12 plus years of relevant integrated marketing experience, including familiarity with corporate reputation positioning and messaging, fluency in paid and owned media, strong reputation management instincts, and comfort leading teams
• Proven track record and developing and delivering integrated marketing campaigns spanning paid, earned, and owned channels
• Experience establishing KPIs and using measurement frameworks and dashboards to optimize and inform marketing efforts
• Outstanding communication skills, including the ability to tell the story of the work and its impact and confidence owning a room among senior stakeholders

Pay

Salary Range: The expected base salary for this New York, New York, United States-based position is $125000-$250000. In addition, you may be eligible for a discretionary bonus if you are an active employee as of fiscal year-end.