Events Manager

Role Summary

The Events Manager oversees the planning, coordinating, and execution of events that drive brand awareness, engage audiences, and support business growth. This role requires strategic thinking, strong organizational skills, and managing budgets and vendor relationships while ensuring each event aligns with the company’s mission and goals in healthcare innovation.

What You’ll Do

• Cook up an annual event calendar that syncs with the company’s marketing objectives and product launches.
• Pinpoint and articulate clear goals, objectives, and Key Performance Indicators (KPIs) for each event (e.g., brand awareness, lead generation, customer engagement).
• Follow up to ensure KPIs are met and identify areas for improvement if they aren’t.
• Brainstorm themes, messaging, and designs for both internal and external events (conferences, trade shows, etc.) in collaboration with marketing leadership.
• Collaborate with creative and content teams to develop event branding, messaging, and materials.
• Manage event budgets, ensuring all aspects of the event (venue, staffing, technology, catering) are within allocated resources, and communicate closely with marketing leadership.
• Identify cost-effective solutions without compromising the quality of the event.
• Coordinate with vendors, suppliers, and internal stakeholders (e.g., partnerships, product, marketing) for event setup and logistics.
• Oversee, and in many cases, execute the logistics and execution of events, including booking venues, managing schedules, and meeting technical requirements.
• Ensure smooth onsite or virtual event experiences for attendees, staff, and speakers.
• Develop promotional plans to drive attendance through email marketing, social media, and partnerships.
• Ensure high engagement before, during, and after the event through marketing campaigns and interaction with attendees.
• Identify, secure, and coordinate with speakers for keynotes, panels, and sessions.
• Lead post-event follow-up efforts, including lead nurturing, feedback collection, and analyzing event ROI.
• Share event performance reports with leadership and stakeholders.
• Gather attendee feedback to refine and improve future event experiences.
• Stay updated on industry trends and innovative event technologies to continually enhance the company’s event strategy.

What We’re Looking For

• 5 - 7 years of experience in marketing, preferably in healthcare, tech, or high-growth stage companies.
• Proven experience planning and executing successful events, trade shows, and conferences.
• Strong project management skills with the ability to manage multiple priorities and deadlines.
• Excellent communication and interpersonal skills to build relationships with internal and external stakeholders.
• An analytical mindset with the ability to measure and report on the success of marketing initiatives.
• Travel is required and may vary during trade show season and for our annual user conference, Noteworthy.
• Bonus points for a Bachelor's degree in Marketing, Business, or a related field.

Company Culture

We believe our culture gives each person the opportunity to do the best work of their lives, work with the best teammates, and have fun achieving great things together. Our aim to impact 100 million patients isn't just a number; it's a commitment to creating meaningful change on a massive scale.

Compensation Range

$120K - $150K