Enrollment Data Analyst

Position is located within the Enrollment Management/Admissions office areas on the Rochester campus. This is an in-person role with limited flexibility, primarily based on the Rochester campus.

Schedule

Monday through Friday, normal campus office hours. Some weekends and nights will be required for recruitment events or special projects.

About the role

This role acts as a primary bridge between institutional data and two key teams: University leadership and the Admissions Recruiters. The incumbent will be the primary owner and resource for complex internal data analyses, predictive modeling, leadership enrollment reporting, and ad hoc data requests. The Data Analyst will provide analyses, visualizations, and cadence reporting for both tactical and strategic decision-making in recruitment marketing, recruiter practices, and enrollment planning. This position contributes to the development and maintenance of reporting tools, dashboards, and analyses that inform strategy across enrollment management and the campus.

Please note, this position is not eligible for H-1B or Green Card sponsorship and does not offer a STEM OPT training program.

Responsibilities

• Assessment and Advanced Analytics (40%)
  • Conduct in-depth, complex statistical analyses and diagnostic analytics to support leadership decision-making, cyclical enrollment planning, and the seasonal efforts of Admissions counselors.
  • Design, develop, and implement KPI dashboards and performance metrics to track progress toward recruitment and retention goals.
  • Clean, blend, and restructure large, unstructured, or disparate datasets using tools like SQL Developer, R, SPSS, Python, or Excel.
• Predictive Modeling and Forecasting (15%)
  • Analyze student data and outcomes to identify likelihood to apply, to enroll, and to remain at the university.
  • Design, write, and optimize complex SQL queries to extract multi-dimensional datasets from PeopleSoft and Slate systems.
• Data Visualization & Documentation (15%)
  • Design, publish, and maintain interactive business intelligence dashboards utilizing Tableau to democratize data access and display insights clearly for both internal and external stakeholders.
  • Translate complex statistical findings and research methodologies into clear, accessible, and actionable narrative briefs or presentations for non-technical stakeholders across the campus.
• Project Management & CRM Operations (20%)
  • Manage a comprehensive project schedule to ensure all recurring, ad hoc, and sudden data requests are executed accurately, efficiently, and in priority.
  • Collaborate with campus and university-level teams to develop and maintain standardized business processes, data dictionaries, and workflows to ensure business continuity and accurate insights.
  • Represent Enrollment Management on appropriate campus and system-wide committees, campus task forces, and workgroups.
• Data Governance & System Technology (5%)
  • Conduct data audits, ensure compliance with FERPA/GDPR regulations, and maintain accurate records.
  • Work closely and contribute to system-wide technology groups including Slate and PeopleSoft groups.
• Vendor Relations (5%)
  • Work with vendors, services, and platforms to maintain appropriate data sharing for both compliance and accuracy.
  • Ensure timely exports and imports with these vendors and services.

Requirements

• Required Qualifications:
  • Bachelor’s degree in Data Analytics, Statistics, Information Systems, or a related field with 2 years of experience in data analytics (higher education enrollment management or admissions data preferred), or a Master’s degree in a relevant field.
  • Alternatively, a combination of related education and work experience totaling at least six years.
  • Proficiency in SQL and advanced Excel; experience with CRM systems (Slate) and visualization tools (Tableau/Power BI).
  • Strong ability to manipulate complex datasets and present findings to non-technical audiences.
• Preferred Qualifications:
  • Prior college admission experience.
  • Presentation and public speaking skills.
  • Strong interpersonal skills.
  • Excellent time management and organizational skills.
  • Ability and desire to learn and use new software applications.

About the department

The University of Minnesota Rochester (UMR), located in downtown Rochester, serves nearly 1,200 students and recently welcomed its largest class ever in fall 2025. Faculty and staff are dedicated to innovative education, student development, and applying research to enhance learning every day. With a strong focus on health sciences and student-centered learning, UMR partners closely with Mayo Clinic and emphasizes research-driven teaching to meet the evolving demands of the health care industry.

Pay

Pay Range: $62,000 - $72,000, depending on education, qualifications, and experience.

This is a 100% time appointment, Civil-Service & Non-Faculty Labor Represented Staff position.

Benefits

• Competitive wages, paid holidays, and generous time off.
• Continuous learning opportunities through professional training and degree-seeking programs supported by the Regents Tuition Benefit Program.
• Low-cost medical, dental, and pharmacy plans.
• Healthcare and dependent care flexible spending accounts.
• University HSA contributions.
• Disability and employer-paid life insurance.
• Employee wellbeing program.
• Excellent retirement plans with employer contribution.
• Public Service Loan Forgiveness (PSLF) opportunity.
• Financial counseling services.
• Employee Assistance Program with eight sessions of counseling at no cost.
• Employee Transit Pass with free or reduced rates in the Twin Cities metro area.

While our salary ranges provide a framework, initial pay may not reach the maximum of the range. Compensation reflects the value and unique contributions of each candidate while maintaining equity within the organization. The salary offered will be based on individual credentials and experience.