Email Operations Lead

About the role

Whether you come from a background in marketing operations, customer communications, data systems, or technical project coordination, you can be successful in this role. We don’t require a specific degree or exact experience, but we’re looking for translatable skills and relevant expertise. We will provide you with the training and development opportunities needed to build a career here!

Responsibilities

• Serving as a go-to technical resource for Marketo configuration and communication workflows, helping teams navigate platform capabilities, data standards, and messaging best practices.
• Supporting marketing campaign execution by configuring Marketo programs, workflows, and communications.
• Managing the day-to-day operations, maintenance, and optimization of email platforms and communication systems.
• Providing technical guidance and recommendations around Marketo setup, segmentation, and personalized communication strategies.
• Building and improving processes that support messaging accuracy, compliance, safety, and operational consistency.
• Collaborating with teams across Customer Experience, Marketing, Data Strategy, and other departments to support communication goals.
• Monitoring email performance, deliverability, and spam status to help ensure healthy and effective communication practices.
• Pitching in wherever needed (excluding licensed tasks) to help foster a supportive and collaborative team culture.

Requirements

• Thriving in fast-paced, results-driven environments and balancing multiple priorities without losing attention to detail.
• Strong communicator who can explain technical concepts clearly and collaborate effectively across teams and departments.
• Analytical, detail-oriented, and naturally curious when solving problems or troubleshooting issues.
• Comfortable working independently while staying aligned with team standards and broader business goals.
• Experience in marketing automation, marketing operations, technical product management, or a related field.
• Experience configuring and managing Marketo and understanding how email communication strategies support business objectives.
• Experience supporting AI-powered or highly personalized communication strategies is a plus.

About You

You bring experience in marketing automation, marketing operations, technical product management, or a related field.

About Us

We’re all about helping Veterans and military families become homeowners. In two short decades, we closed over 500,000 VA Loans and became the #1 VA lender for homebuyers in the nation. But to us, success isn’t measured in numbers. Our success is measured in living our values every day: Be Passionate and Have Fun, Deliver Results with Integrity and Enhance Lives Every Day. We always strive to provide friendly service to military homebuyers and their families. And we always seek to lift up people and communities across the country.