Email Marketing Manager

Inhabit is a global PropTech software company serving over 5 million units in the residential and short-term rental property management industries. Our 1,500+ team members drive strategic partnerships, deliver best-in-class software solutions and services, and foster innovation and collaboration across software, payments, and insurance. Bluetent is a part of the Inhabit brand and is a top-tier digital agency serving the vacation rental industry with solutions to help companies grow their business through direct booking websites, channel management, and high-quality digital and email marketing services. We are a group of travel enthusiasts who bring our passion for life to the work we do every day.

About the role

The Email Marketing Associate is an integral part of the Email Marketing team, responsible for representing Bluetent while working closely with clients to develop and monitor new email marketing initiatives. You will produce email marketing initiatives that align with current best practices to help develop and maintain marketing programs, and help further the services we offer by creating and designing email templates for email marketing materials while staying ahead of emerging trends.

Responsibilities

• Assist with the technical production of monthly email marketing campaigns for clients
• Create and design new email templates for email marketing materials
• Apply HTML/CSS, Dreamweaver, and Photoshop knowledge
• Stay up to date with current best practices and continue to develop new initiatives and strategies
• Communicate with clients to manage and produce projects
• Perform creative copywriting and critical proofreading of all campaigns before launch
• Deploy emails under tight deadlines without sacrificing integrity
• Review performance including Email Reports, Google Analytics, and Email on Acid with the client after each campaign
• Gain proficiency in web development within the Drupal and SMC content management systems
• Assist clients in web production related to email initiatives

Requirements

• Working understanding of HTML/CSS required
• Experience with major email service providers required
• Experience planning and executing email marketing programs required
• Excellent written and verbal communication skills
• Demonstrated understanding of email marketing best practices
• Strong analytical skills and attention to detail
• Experience writing content for emails and landing pages
• Experience with marketing automation
• Interest in the Vacation Rental Industry; experience in the industry is a plus
• Customer service experience required

Qualifications

• BA in marketing or related field, or minimum 2 years of email marketing experience required

Schedule

Full-time, salaried, exempt. In-office work style with most team members working in the office Monday to Thursday and remotely on Friday.

Benefits

• Competitive pay
• Health Insurance: Medical, Dental, Vision, and Prescription Plans
• Health Savings Accounts
• Flexible Spending Account
• Dependent Flexible Spending Account
• Critical Illness coverage
• Accident coverage
• Retirement Savings Plan (401K) with discretionary company match
• Short and Long Term Disability
• Company-paid $25,000 life insurance
• Supplemental Life and AD&D Insurance
• Employee Assistance Program
• Paid holidays
• Paid vacation
• Paid volunteer time
• Inhabit Employee Discount Programs