Email and Social Media Marketing Specialist

This role offers the opportunity to take ownership of key digital marketing channels and create meaningful communication experiences for a growing audience. You will manage email campaigns from strategy and writing through execution, ensuring every message is engaging, clear, and action-oriented. The position combines creative content development with data-driven optimization to improve engagement and campaign performance. You will contribute to social media initiatives, content planning, and brand communication while collaborating with a dynamic marketing team in a remote environment that values innovation and impactful contributions.

Responsibilities

• Create, edit, and deliver email campaigns and newsletters designed to inform, engage, and encourage action among target audiences.
• Develop compelling email copy, including subject lines, messaging, calls to action, and content tailored to different audiences.
• Plan, schedule, and publish social media content while monitoring engagement, responding to inquiries, and escalating issues when needed.
• Track and analyze email and social media performance metrics to generate insights and improve future campaigns.
• Maintain content calendars, coordinate campaign timelines, and ensure marketing assets and approvals are organized and delivered on schedule.
• Review marketing materials, including AI-assisted content, for accuracy, quality, tone, and brand consistency before publication.
• Support promotional activities related to webinars, conferences, and internal initiatives while maintaining marketing documentation and workflows.
• Collaborate with the marketing team on additional projects and initiatives as needed.

Requirements

• Diploma or degree in Marketing, Communications, Business, or a related field.
• 1-3 years of experience in email marketing, with hands-on experience creating and sending campaigns and some exposure to social media marketing.
• Strong copywriting skills with the ability to create effective subject lines, engaging content, and persuasive calls to action.
• Excellent written communication skills and the ability to adapt messaging and tone for different audiences.
• Strong project coordination skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.
• Exceptional attention to detail, proofreading ability, and commitment to quality assurance.
• Proficiency with Microsoft 365 and familiarity with design tools such as Canva and Adobe Creative Suite.
• Experience using social media management platforms (such as Hootsuite or Buffer) and email marketing platforms (such as Mailchimp or HubSpot).
• Basic HTML knowledge and familiarity with marketing analytics and reporting are considered assets.
• Bilingual English/Spanish skills are an asset.
• Must reside in the United States and be authorized to work there.

Benefits

• Competitive compensation with an estimated salary of $56,000 USD per year.
• Comprehensive benefits package, including health, vision, dental, disability, and life insurance coverage.
• Employee group savings program and access to mental health resources and an Employee Assistance Program.
• Remote work opportunities with flexibility.
• Long-term career growth opportunities within a growing organization.
• Ongoing training and professional development opportunities.
• Opportunity to collaborate with experienced professionals and industry leaders.
• Supportive and collaborative team culture where contributions are recognized and valued.
• Workplace environment built on integrity, respect, and continuous improvement.