Editorial Content Manager

About the Role

As Editorial Content Manager, you’ll help advance the goals of USGBC by shaping the content strategy and editorial direction of both the usgbc.org online articles platform and the USGBC+ online magazine. You’ll report to the Director of Global Corporate Communications and collaborate with cross-functional teams such as Product Management, Product Marketing, Market Transformation & Development, Membership, Education & Events, and Advocacy & Policy. You may also partner with USGBC members, regional colleagues, and LEED Fellows globally to gather insights and deliver high-impact programs.

Responsibilities

• USGBC+ digital magazine
  • Serve as lead editor of the USGBC+ digital magazine.
  • Write, edit, and publish content on the platform.
  • Source photos and graphics.
  • Grow content strategy and launch new features in alignment with USGBC goals.
  • Manage the editorial calendar, ensuring on-time delivery of content.
  • Source and assign content that enhances USGBC’s voice and authority in the industry.
  • Promote in-depth coverage of the value of membership and products such as LEED, TRUE Zero Waste, SITES, and others.
  • Manage content development work by freelancers and internal writers.
• usgbc.org website
  • Define and hone content marketing strategy for each distinct usgbc.org audience.
  • Direct the USGBC priority topics editorial strategy, including working with numerous LEED Fellows.
  • Develop high-quality thought leadership content and content that highlights customer projects.
  • Write and edit articles contributed by internal and external authors, ensuring alignment with USGBC priorities and campaigns.
  • Optimize campaign content and strategy based on readership metrics.
  • Manage the schedule and publication of online articles.
• Employee and executive communications
  • Serve as editor and publisher of the monthly employee/staff newsletter.
  • Assist with the development of executive communications content, as needed.

Requirements

• 5 to 7 years of experience in writing, editing, communications, marketing, publications, project management, digital and content strategy, or related areas.
• Experience managing publications workflow and working with multiple stakeholders.
• Bachelor’s degree in communications, public relations, journalism, or a related field.

Skills

• Excellent skills in English grammar, style, and communications.
• Knowledge of Associated Press (AP) style.
• Knowledge of web publishing software.
• Ability to quickly incorporate specialized industry terms and in-house styles.
• Ability to use data and analytics to inform and adjust content strategy.
• Creative thinking combined with strict attention to detail.
• Curiosity and flexibility to ask the questions and make the pivots that enable successful communications content.
• Seamless integration of organizational messaging into various types of content pieces.
• Focus on the customer’s journey, needs, and categories/personas into which they fit.

Language: English

Benefits

• Competitive compensation
• 401(k) with employer matching
• Professional development reimbursement
• Healthcare plan through Cigna that includes medical, dental, vision, and prescription drugs (USGBC covers 100% of the premiums and provides an HRA to assist with in-network medical deductible)
• Generous paid time off (12 paid holidays, 9 paid personal sick days, and 2 to 3 weeks PTO based on career level)
• Operations closed for a full week between Christmas and New Year’s
• 6 weeks paid renewal leave after 7 years of continuous service

Schedule

Monday – Friday, 9 a.m. to 5:30 p.m., Eastern Time

Travel: 5% to engage with local clients and attend industry events

Location

This position can be based in Washington, DC, or remote.