Ecommerce & Digital Marketing Lead (multiple positions)

About the role

Lead the digital marketing efforts for multiple ecommerce platforms, focusing on driving traffic, increasing conversions, and enhancing customer engagement.

Responsibilities

• Develop and execute comprehensive digital marketing strategies for e-commerce sites.
• Collaborate with cross-functional teams to optimize website performance and user experience.
• Manage SEO campaigns to improve organic search rankings and drive targeted traffic.
• Implement and analyze A/B tests to refine marketing tactics and increase ROI.
• Stay updated with the latest trends in digital marketing and apply them to our e-commerce strategy.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, with at least 2 years in an e-commerce setting.
• Proven track record of successful campaign execution and results-driven approach.
• Strong understanding of Google Analytics and other web analytics tools.
• Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.

Qualifications

• Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce.
• Knowledge of PPC advertising, including Google Ads and social media advertising.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Proficiency in email marketing tools like Mailchimp or Campaign Monitor.

Skills

• SEO and SEM best practices.
• Content creation and optimization.
• Analytics and data interpretation.
• Project management and time management.
• Team collaboration and leadership.

Benefits

• Competitive salary commensurate with experience.
• Flexible work schedule with remote options available.
• Health insurance coverage.
• Professional development opportunities.
• Employee recognition program.

Pay

Salary range: $70,000 - $90,000 annually.

Schedule

Full-time position with flexible working hours.