eCommerce Content Strategist I

Primary Responsibilities

• Supports existing product listings by identifying potential issues with products, coordinating with marketing, product development, and operations to address concerns, and seeding additional reviews to improve listing health.
• Maintains organized documentation of content assets, updates, and syndication activities.
• Collaborates cross-functionally with marketing, product development, sales, and operations to ensure content accuracy and alignment across eCommerce platforms.
• Supports new product launches and ongoing maintenance of product listings across eCommerce channels by working collaboratively within American Textile Company and with outside vendors to gather and publish best-in-class copy, images, video, and rich multimedia where applicable.
• Composes SEO-optimized copy and other written assets for retailer product detail pages (PDP’s).
• Works with content syndication partners to ensure product content is being properly distributed and published to our partner sites.
• Maintains organized documentation of content assets, updates, and syndication activities.
• Collaborates cross-functionally with marketing, product development, sales, and operations to ensure content accuracy and alignment across eCommerce platforms.
• Sustains organized documentation of content assets, updates, and syndication activities.
• Supports additional eCommerce initiatives, special projects, and process improvements as needed.

Essential Qualifications

• Bachelor’s degree, plus 0-2 years of eCommerce, digital marketing, or related experience; equivalent relevant, cumulative work experience will be considered in lieu of a degree.
• Understanding of search engine optimization (SEO) principles and eCommerce content best practices.
• Familiarity with BazaarVoice, PowerReviews, or other ratings and reviews platforms.
• Proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Word.
• Excellent written and verbal communication skills.
• Strong organizational skills with attention to detail.
• Ability to work independently as well as collaboratively within a team environment.
• Self-motivated with the ability to manage multiple priorities and meet deadlines.