Ecommerce Content Specialist
About the role
Everlane's mission is to make ethical basics accessible to everyone around the world. We believe great design and thoughtful digital experiences can make a meaningful difference in how customers discover and shop our products. We're looking for an Ecommerce Content Specialist to help execute and continuously improve Everlane's ecommerce experience. This role partners closely with the Senior Manager of Ecommerce, Digital Designer / CRO Specialist, and Ecommerce Specialist to bring campaigns, launches, and special projects to life across the site.
The ideal candidate is proactive, highly organized, data-driven, and always looking for ways to improve the site—not simply maintain it.
Responsibilities
- Own Homepage content, specialty landing pages, and Collection Page content and optimization.
- Support and execute key campaigns, product launches, seasonal moments, and special projects.
- Build and QA onsite experiences using Builder.io, Shopify, Figma, and Airtable.
- Partner with the Senior Manager of Ecommerce, Digital Designer / CRO Specialist, and Ecommerce Specialist to execute the ecommerce roadmap and prioritize site improvements.
- Manage updates to the Integrated Marketing Calendar and track key launches and onsite moments.
- Manage creative requests and partner with Creative, Marketing, Product, and other teams to bring ideas to life onsite.
- Own or support A/B testing and experimentation, including developing hypotheses, coordinating tests, and analyzing results.
- Partner with the Ecommerce team to monitor key site performance metrics and use data to identify opportunities across key site experiences and customer funnel touchpoints.
- Conduct regular site audits and proactively identify opportunities to improve content, UX, merchandising, and conversion.
- Manage multiple projects and deadlines while maintaining strong attention to detail and QA.
Requirements
- 2–4 years of experience in ecommerce, site merchandising, digital content, or digital production.
- Shopify, Figma, and Airtable experience required.
- Experience with Builder.io or a similar CMS strongly preferred.
- Experience managing ecommerce content across Homepage, Collection Pages, landing pages, or other customer-facing experiences.
- Experience with A/B testing, CRO, and data analysis.
- Strong organizational, project management, and QA skills.
- Highly collaborative with strong communication skills.
- Self-starter who takes ownership and proactively identifies opportunities to improve the customer experience.
- Comfortable working in a fast-paced environment and managing multiple priorities.
- Experience in fashion, retail, or ecommerce is a plus.
Nice to Haves
- Experience in fashion, retail, or consumer ecommerce.
- Basic understanding of HTML/CSS or ecommerce development workflows.
- Experience with Builder.io, Shopify Plus, or similar ecommerce platforms.
Schedule
This is a full-time, hybrid role based in Los Angeles, with at least three days in the office per week (Tuesdays through Thursdays).
Pay
The annual compensation range for this role is $67,000 - $95,000, based on the Los Angeles geographic area. Actual pay may vary depending on skills, qualifications, experience, and geographic location.