Dynamics365 Administrator

About the role

LATICRETE International is a global, family‑owned leader in high‑performance tile and stone installation systems and building finishing solutions, operating in over 100 countries for 70 years. The Dynamics365 Administrator will be responsible for the configuration, maintenance, and optimization of the LATICRETE Microsoft Dynamics365 platform, with a focus on Marketing and Customer Insights Journeys. This role supports CRM customization, integration using Power Platform tools, and contributes to data visualization efforts using PowerBI, collaborating with developers and cross‑functional teams to align the CRM system with business needs and strategic initiatives.

Responsibilities

• CRM Administration & Customization (50%): Configure and maintain Dynamics365 modules: Sales, Customer Service, and Marketing (Customer Insights Journeys); maintain and improve customer‑facing Power Pages / Power Apps portals; customize entities, workflows, forms, and dashboards to meet business requirements; manage user roles, permissions, and security settings; monitor system performance and troubleshoot issues.
• Integration & Reporting (30%): Utilize Power Platform tools (Power Automate, Power Apps) for system integration, custom