DXP Senior Test Analyst - Remote
At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized.
About the role
The Sr. CRO Test Analyst is responsible for a variety of project work to drive A/B testing & optimization efforts. The role will work within the Digital Experimentation & Personalization team leveraging enterprise tools to build great digital experiences for the end user. You'll enjoy the flexibility to work remotely from anywhere within the U.S. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week.
Responsibilities
- Work with various business partners across a highly matrixed ecosystem to use qualitative and quantitative, and VoC data to proactively identify opportunities to improve the customer experience and drive toward solutions
- Be passionate and continually curious about conducting in-depth analyses of marketing and sales data to identify trends, opportunities, and challenges for test ideation
- Work closely with marketing, sales, and analytics teams to ensure data consistency and accuracy across platforms while tracking test data and personalized experiences
- Translate highly complex data problems and observations in ways that can be understood by a variety of audiences
- Leverage Adobe Target and AEM content authoring capabilities to build A/B tests and highly personalized and optimized experiences for site visitors to Medicare & Retirement (M&R) sites (experience with HTML, CSS, and JavaScript required)
- Make UX recommendations after a test ends for follow-up tests or participate/lead in test ideation
- Document operational procedures, business standards, and provide recommendations for improvement
- Present test results to executives and business stakeholders
- Plan and lead test calls: organizing meeting agendas, communicating next steps to business partners, following up with issues
- Share out tests that have launched by email to a distribution list of 100+ and answer questions about current or past tests
- Establish and maintain effective relationships with business partners and subject matter experts
- Partner with analytics, personalization, and marketing teams to leverage Adobe Experience Platform (AEP), including Customer Journey Analytics (CJA), Real-Time CDP, and Adobe Journey Optimizer (AJO), to develop audience strategies, analyze customer journeys, and deliver personalized digital experiences
- Explore AI solutions and learn about implementing AI into internal workflows and customer-facing digital experiences
Requirements
- 3+ years of experience in A/B testing tools (e.g., Adobe Target, Optimizely, VWO)
- 3+ years of experience in web analytics tools (e.g., Customer Journey Analytics, Adobe Analytics, Google Analytics)
- 3+ years of experience in workflow management tools (e.g., JIRA, Adobe Workfront, Kanban boards, Microsoft Planner)
- Experience with Adobe Experience Platform capabilities, including Customer Journey Analytics (CJA), Real-Time CDP, Adobe Journey Optimizer (AJO), or Adobe Experience Platform Data Collection (Launch/Web SDK)
- Familiarity or experience with front-end development (HTML, CSS)
- Familiarity or experience with custom code solutions using JavaScript
- Solid Excel and PPT skills
Preferred Qualifications
- Experience in Quality Assurance (QA), troubleshooting, and discovering issues/errors
- Experience in Qualitative UX & Survey technologies (e.g., Quantum Metric, GlassBox, Qualtrics)
- Design experience in tools such as Figma
- Proven track record of managing and owning projects from conception to setup, deployment, and post-project assessment
Benefits
In addition to your salary, we offer a comprehensive benefits package, incentive and recognition programs, equity stock purchase, and 401k contribution (all benefits are subject to eligibility requirements).
Pay
The salary for this role will range from $91,700 - $163,700 annually based on full-time employment. Pay is based on several factors including but not limited to local labor markets, education, work experience, and certifications.