Droga5 Senior Social Copywriter
Accenture · New York, NY · 4 days ago
Marketing$74k–$219k/yrFull-time
About the Role
Droga5 is seeking a Senior Social Creative with a Copy focus to bring ideas to life through words and execute them in the real world. This role requires a conceptual and executional mindset, with the ability to write, caption, script, and craft copy that resonates with audiences across various social platforms.
Responsibilities
- Generate sharp, original ideas for social content, from reactive moments to hero campaign executions, rooted in cultural insight and platform-native thinking.
- Develop concepts across formats, including short-form video, carousels, stories, comment-section plays, and influencer briefs.
- Push creative boundaries and bring a genuine point of view to every brief.
- Collaborate with design, strategy, and production teams to create visually and conceptually strong ideas.
- Write copy across all social formats and platforms, including captions, scripts, on-screen text, voiceover, headlines, and influencer talking points.
- Script and produce short-form video content, demonstrating a deep understanding of platform-native content on TikTok, Instagram, and YouTube.
- Be hands-on with shooting, recording, editing, and publishing content when needed.
- Develop brand voice guidelines and copy frameworks to ensure consistency across platforms and contributors.
- Monitor cultural trends, platform shifts, and internet moments to identify creative opportunities.
- Contribute to creative presentations and thought leadership to help clients understand the power of social-first thinking.
Requirements
- 5+ years of experience in a creative role with a copy focus, at an agency or in-house brand team with a strong social practice.
- A portfolio demonstrating the ability to concept, write, and make, not just ideate.
Qualifications
- Deep fluency in TikTok, Instagram, YouTube, and emerging platform formats.
- Ability to write across various tones and styles, adapting to brand and moment demands.
- Experience scripting and producing social video content, including self-directed lo-fi shoots.
- Collaborative spirit and comfort working in cross-functional teams at speed.
- Genuine curiosity about culture, with a constant awareness of online trends and inspirations.
- Experience with generative AI tools for ideation and content creation is a plus.
Pay
Compensation varies depending on factors such as office location, role, skill set, and experience. The anticipated annual salary ranges for specific locations are as follows:
- California: $73,800 to $218,800
- Colorado: $73,800 to $189,000
- Connecticut: $73,800 to $189,000
- District of Columbia: $78,500 to $201,300
- Illinois: $68,300 to $189,000
- Maine: $62,800 to $161,000
- Maryland: $73,800 to $189,000
- Massachusetts: $73,800 to $201,300
- Minnesota: $73,800 to $189,000
- New York: $68,300 to $218,800
- New Jersey: $78,500 to $218,800
- Ohio: $68,300 to $175,000
- Virginia: $68,300 to $201,300
- Washington: $80,200 to $201,300
Accenture offers a competitive benefits package, including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off.