Distributor Partner Manager
Red Bull · Buffalo, NY · 1 wk ago
On-siteSales$92k–$138k/yrFull-time
About the role
The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full alignment and focus to drive execution across Red Bull North America’s (RBNA) Distribution Network (DPs).
Responsibilities
- Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) in to ensure alignment with RBNA BP priorities
- Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
- Conduct 30/60/90 monthly and quarterly planning reviews to deliver against quantitative targets & KPIs
- Actively & regularly participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities
- Full accountability for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement etc.)
- Analyze market & distributor performance data to generate insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
- Develop DP network through implementation of RBNA’s distributor selling model (power platform, PIITCHER, Skill Pills, etc.)
- Manage all Point of Sale (POS) orders to ensure timely delivery of assets in store
- Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
- Utilize tactical budget around initiatives and incentives that maximize ROI
- Manage Independent trade program (VIP) & work with local distributor managed Key Accounts (Tier II)
- Successfully prioritize and implement regional & national Key Account (KA) programs by securing additional resources (trade funds, POS etc.) as needed to support local market opportunities
- Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
- Communicate regularly with Key Account Managers to ensure execution of KA priorities at regional and national chain levels
- Bring RBNA’s marketing mix to life by engaging the DP sales force and leveraging all available assets (i.e. local & regional events)
- Execute rollout of RBNA brand initiatives and tentpoles
- Bringing brand & key account solutions to solve issues at the market level
- Ensure the DP fully understands and is executing against Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)
Requirements
- 5+ years demonstrated track record of success working within Consumer Packaged Goods industry (beverage strongly preferred)
- Experience within a Direct Store Delivery distribution environment strongly preferred
- Teach, develop, and coach others to sell effectively in the Off Premise channel
- Ability to influence distributor decision makers and key stakeholders
- Works in a fast-paced complex environment with multiple stakeholders
- Analyzes & leverages data to drive insights to action
- Excellent communication and presentation skills
- Proficient in Microsoft Excel and PowerPoint
- Valid Driver’s License
- Bachelor’s Degree preferred
Qualifications
- Must be fluent in English, additional language skills an advantage
- Travel 40-50%
Benefits
- Comprehensive Medical, Dental and Vision Plans
- 401k Match
- Family Leave
- PTO & Paid Holiday Schedule
- Pet, Legal, and Life Insurance
- Tuition Reimbursement
Pay
$92,000- $138,000 + cash incentives
Schedule
Permanent
Where you'll be based
Buffalo, New York, United States