Directors of Marketing

About the role

Help shape growth for a business with a meaningful purpose. At Demco, our work supports the libraries and schools that bring people together, expand access to learning, and strengthen communities. We are hiring two strategic marketing leaders to turn business priorities into customer-focused strategies and measurable results. Choose the opportunity that best fits your strengths: DIRECTOR OF MARKETING – Supplies & Equipment Focus or DIRECTOR OF MARKETING – Furnishings Focus. Primary growth engine: Ecommerce, direct revenue, product demand, customer acquisition and retention (Supplies & Equipment) / Ecommerce plus quote‑based, consultative project opportunities (Furnishings). Strategic emphasis: Customer journeys, lifecycle marketing, category performance and marketing ROI (Supplies & Equipment) / Pipeline development, qualified opportunities, quote activity and revenue contribution (Furnishings). Best fit: A leader experienced in ecommerce‑led growth, demand generation and customer lifecycle strategy (Supplies & Equipment) / A leader experienced in aligning marketing with consultative sales and complex buying journeys (Furnishings). These roles offer remote work with availability to come onsite as needed for onboarding and collaboration.

Responsibilities

• Own the marketing strategy, annual roadmap, performance and budget for your assigned business category.
• Translate business and financial objectives into clear marketing priorities, investments and go‑to‑market plans.
• Use customer insight, market trends, competitive intelligence and performance data to identify opportunities and improve results.
• Partner across Product Management, Ecommerce, Sales, Creative and Marketing Operations to create a consistent customer experience.
• Set campaign direction, coach and develop team members, and build a culture of accountability, collaboration and continuous improvement.
• Present performance insights and strategic recommendations to executive leadership.

Qualifications

• A bachelor’s degree in Marketing, Business Administration, Communications or a related field; a master’s degree is preferred.
• 10+ years of progressive experience in strategic marketing, business marketing or marketing leadership.
• A record of building strategies that drive customer acquisition, engagement, retention and measurable business results.
• Strong business acumen and experience managing budgets, prioritizing investments and evaluating marketing ROI.