Director of Marketing
Pikes Peak Post Acute · Center, NC · 1 wk ago
Marketing$120k–$150k/yrFull-time
What We Offer
- Competitive base salary of $120,000–$150,000 annually (DOE)
- Generous performance-based bonus plan
- Medical, dental, and vision insurance
- 401(k)
- Paid time off and holidays
- Mileage reimbursement
- Supportive executive leadership
- Opportunity to represent one of Sacramento's most unique and specialized skilled nursing facilities
What You'll Do
- Develop and execute strategic business development initiatives to increase admissions and census
- Build and strengthen relationships with:
- Hospital case managers
- Discharge planners
- Physicians and specialists
- Veteran referral partners
- Health systems
- Affiliated assisted living and memory care communities
- Home health and hospice agencies
- Community organizations and healthcare providers
- Education referral partners on North Pointe's specialized services, including:
- Advanced dementia care
- Secure, locked campus
- Skilled nursing and rehabilitation services
- Vetera-contracted services for eligible Veterans
- Conduct regular in-person marketing visits throughout the Sacramento region
- Represent North Pointe Care Center at networking events, community outreach programs, and healthcare meetings
- Collaborate closely with Admissions and Clinical Leadership to ensure an exceptional referral experience
- Monitor referral activity, identify growth opportunities, and consistently achieve census goals
What We're Looking For
- Established relationships with hospitals, case managers, discharge planners, physicians, VA referral partners, and community healthcare providers in the Sacramento region
- Strongly preferred: Three or more years of successful healthcare marketing, business development, admissions, or physician liaison experience
- Skilled nursing, post-acute care, rehabilitation, memory care, home health, hospice, or hospital experience preferred
- Proven success increasing admissions and developing referral partnerships
- Outstanding communication, networking, and presentation skills
- Self-motivated with excellent organizational and time management abilities
- Valid California driver's license and reliable transportation