Director of Marketing

Key Responsibilities

• Develop and execute strategic marketing and market development initiatives to expand the company’s commercial presence in the US.
• Identify market opportunities, customer needs, and competitive positioning to support business growth.
• Lead targeted demand generation campaigns across digital marketing, events, webinars, and scientific outreach initiatives.
• Develop customer engagement strategies that increase awareness, lead quality, and conversion opportunities.
• Translate complex scientific capabilities into clear, compelling, and commercially relevant messaging.
• Develop high-quality scientific marketing materials, including case studies, technical content, presentations, webinars, and website copy.
• Oversee and optimize the company website, LinkedIn presence, email campaigns, and digital marketing initiatives.
• Partner with SEO and digital resources to improve visibility, engagement, and conversion metrics.
• Lead and mentor the US-based Marketing Manager with a collaborative, player-coach mindset.
• Collaborate cross-functionally with Business Development, scientific teams, and leadership to support company objectives.

Qualifications

• Ph.D., MS, or equivalent experience in biomedical sciences, pharmacology, drug discovery, or a related field.
• Experience within biotech, pharma, CRO, or preclinical services environments strongly preferred.
• Willingness to travel as needed.