Director, Strategy

Location: Remote within the United States (not available in New Mexico or Hawaii).

About the role

This role is for a big-picture thinker who shapes, positions, and activates world-class brands to drive growth. You’ll deliver business-transforming brand strategy and positioning while bringing it to life through creative or experience strategy. The focus is on client outcomes—helping clients understand their growth paths, determining the work their brand needs to do, and guiding them through campaigns, products, or experiences that promise the greatest success. You’ll lean on vision, thought leadership, and creativity to lead client and strategy teams, partner with CMO clients, and collaborate with creative peers.

Externally, you’ll build deeper strategic client partnerships, grow potential opportunities through creative solutions, and help clients grasp the work their brand must do to succeed. Internally, you’ll refine strategies and mentor strategists while fostering relationships across disciplines—data, creative, technology, and product—to inform holistic strategies and launch impactful ideas.

Responsibilities

• Shape growth trajectories and strategic visions for brands through audience understanding, landscape analyses, cultural awareness, and creative ideation.
• Direct and execute core brand strategy practices (definition, architecture, naming, etc.) while extending that work into campaigns, product directions, and innovations.
• Lead multi-disciplinary teams to develop and execute strategic brand directions.
• Define opportunities, insights, and frameworks for creative partners to deliver commercial impact for clients.
• Build and refine internal processes to facilitate efficient and effective strategy development.
• Develop clear points of view on relevant topics to inform strategy, client thinking, and thought leadership.
• Lead strategy development and coach other strategists.
• Manage a team of business, brand, and creative strategists.

Requirements

• 8+ years of experience driving brand strategy and creative work across traditional, digital, AI, and experiential environments.
• Experience developing brand strategy that informs a broad ecosystem, including campaigns, messaging, employee engagement, organizational alignment, content, and product strategy.
• Excellent communication and presentation skills.
• Passion for rapidly building expertise in new businesses and industry verticals.
• Ability to work in cross-functional teams and apply brand thinking to diverse opportunities and channels.
• Demonstrated experience partnering with and persuading senior client leadership.

About Huge

Huge is a design and technology company that creates products and experiences to grow the world’s most ambitious brands. We design experiences for people—not users—and uncover new sources of growth by leveraging creative talent, our proprietary platform LIVE, and emerging technologies. We believe all experiences should be intelligent, shoppable, and unique to every brand. With nearly 1,000 thinkers, tinkerers, makers, and creators, Huge has been problem-solving across North America, Europe, and Latin America for over 25 years.

Pay

The salary range for this position is $167,000–$195,000 USD. Exact compensation within this range depends on factors such as experience, qualifications, specialization, market demand, local conditions, and budgetary considerations. For current Huge employees, tenure will also be a consideration.