Jobs · Marketing · California

Director Strategic Marketing TMTT

Edwards Lifesciences · Irvine, CA · 4 days ago
Marketing$159k–$226k/yrFull-time

Position Summary

Responsible for leading global strategic marketing activities for the PASCAL platform. This role defines long-term product strategy and innovation roadmap while ensuring strong connection across the full product lifecycle, from product development through future launch readiness and in-market adoption.

Partners closely with R&D, Clinical, and global/regional commercial teams to translate unmet clinical needs into differentiated product solutions and ensure continuous feedback from the field informs next-generation development.

How you will make an impact

  • Define and drive global product vision, strategy, and innovation roadmap for PASCAL evolution
  • Own upstream marketing inputs into the product development process (PDP), translating clinical, customer, and competitive insights into product requirements and priorities
  • Ensure strong linkage across the product lifecycle, connecting development, future launch strategy, and commercial performance
  • Lead cross-functional alignment across R&D, Clinical, Medical Affairs, Regulatory, PMO, and Commercial teams to guide product development and ensure clear product direction
  • Serve as key interface between global markets and innovation teams to ensure voice-of-customer insights are fully integrated
  • Identify and prioritize unmet clinical needs across mitral and tricuspid disease landscapes to inform pipeline strategy
  • Drive structured Voice-of-Customer initiatives and establish closed-loop feedback from field teams and physicians to continuously improve both current and future product development
  • Define global product positioning, life-cycle management, value propositions, and future go-to-market strategies for pipeline products
  • Partner with downstream marketing and regional teams to ensure strong launch readiness and alignment with market needs
  • Lead upstream inputs into Strategic Planning and Annual Operating Plan processes
  • Inform portfolio prioritization, business case development, and long-term investment decisions
  • Evaluate and support external partnerships, collaborations, and business development opportunities
  • Lead, coach, and develop a high-performing team
  • Act as a senior leader within the TEER marketing organization, contributing to broader strategy and operating as a proxy for leadership when needed

Required

  • Bachelor's Degree in related field, related experience in marketing and skill levels exceeding the requirements of the previous level or equivalent work experience based on Edwards criteria
  • Demonstrated track record in people management or equivalent work experience based on Edwards criteria
  • Experience working in a regulated industry or equivalent work experience based on Edwards criteria

Preferred

  • Proven successful project management leadership skills
  • Excellent problem-solving, organizational, analytical and critical thinking skills including high discretion/judgment in decision making
  • Excellent written and verbal communication skills and interpersonal relationship skills including negotiating and relationship management skills with ability to drive achievement of objectives
  • Demonstrated performance track record within relevant industry/function
  • Expert understanding of related aspects of marketing concepts and principles while identifying applications of functional knowledge and existing methodologies to complex problems
  • Expert understanding of market and competitive dynamics
  • Expert knowledge of financial mechanism that relates to marketing including forecasting, expense budgeting and management, purchase order compliance and processing, and 3rd party vendor compliance management
  • Demonstrated ability to manage one or more teams and provide coaching and feedback, including responsibility for all employee actions including attracting, developing, and retaining talent and partnering with HR on all aspects of talent development
  • Expert understanding of marketing content approval processes and systems, regulatory guidelines and legal boundaries
  • Frequent interactions with customers, and internal and external management concerning projects, operational decisions, scheduling requirements, and/or contractual clarifications
  • Lead briefings and technical meetings for internal and external representatives
  • Develop peer, cross functional and cross business relationships to maximize best practice sharing and team effectiveness
  • Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control

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