Director, Sales & Marketing

Position Purpose

Direct, strategize, negotiate and handle activities of the marketing and sales functions. Support the company’s strategic plan and establish the strategic vision, objectives, and policies and procedures. Develop programs that effectively describe, promote and sell the organization’s Medicaid, Medicare and/or Health Insurance Marketplace products.

Key Responsibilities

• Develop local sales and marketing plans and membership goals in conjunction with the strategic vision, messages and objectives
• Develop and achieve strategic plans and goals related to membership, customer and product growth
• Develop relationships with targeted prospects to meet short-term and long-term sales objectives
• Establish contacts and manage professional relationships with local media, vendors, agencies and community based organizations
• Manage external and internal communications
• Position the health plan for membership growth across geographic market areas and multiple product lines
• Establish brand identity with multiple key stakeholders and constituencies
• Collaborate with various departments on marketing initiatives and daily outreach activities
• Research and monitor competitive landscape and media hits on subjects related to marketing programs and respond appropriately

Requirements

• Must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future. Sponsorship and future sponsorship are not available for this opportunity, including employment-based visa types H-1B, L-1, O-1, H-1B1, F-1, J-1, OPT, or CPT

Education & Experience

• Bachelor's degree in Business, Marketing or related field
• Master’s degree preferred
• 7+ years of sales management, marketing or brand management experience, preferably in the healthcare or insurance industry

Pay

$148,000.00 - $274,200.00 per year