Director – Revenue Growth Management (Consumer Channels)
L'Oréal · New York, NY · 1 mo ago
Advertising$139k–$201k/yrFull-time
About the role
The Professional Products Division is seeking a strategic leader to spearhead the newly formed Revenue Growth Management (RGM) function. This role is a strategic consulting and analytics position designed to drive sustainable, profitable growth across PPD’s rapidly evolving consumer-facing channels: Specialty Retail (Sephora, Ulta), Pure Players (Amazon), and D2C.
Responsibilities
- RGM Foundation & Strategy: Build the RGM framework for PPD’s consumer channels. Identify initiatives to drive profitable growth and present these roadmaps to senior leadership, division executives, and global RGM teams.
- Consumer Pricing & Elasticity: Develop pricing recommendations for new and existing products using methodologies such as Choice-Based Conjoint and Van Westendorp. Monitor the prestige channel landscape to ensure PPD brands are optimally positioned.
- Promotional ROI & Optimization: Evaluate promotional spend across Specialty Retail and E-commerce. Strategize the role of each promotion through a "shopper lens," connecting promotional objectives back to brand-aligned financial goals.
- Tool & Dashboard Development: Lead the creation of dashboards and analytical tools to empower stakeholders to make data-driven decisions regarding trade spend and mix optimization.
- Cross-Functional Consultation: Act as a strategic partner to Marketing, Sales, Finance, and Operations. Use financial modeling to ensure recommendations benefit the consumer, the retailer, and the Division.
- Intelligence Integration: Combine multiple data sources—including syndicated data (Nielsen/Circana), Amazon data, and primary consumer research—to assess market trends and the competitive landscape.
Requirements
- Influential Storyteller: Ability to explain complex analytics in simple terms and build influence with senior management on strategic topics.
- Holistic Strategic Thinker: Ability to develop strategies that account for the needs of the consumer, the retailer, and the L’Oréal USA P&L.
- Relationship Builder: A collaborator who networks across teams (Marketing, Sales, Finance) to maximize the impact of RGM insights.
- Analytically Minded Problem Solver: Comfortable with ambiguity and dedicated to solving complex business problems through data-driven analysis.
Qualifications
- 8–10+ years of experience in Revenue Management, Strategic Consulting, or Commercial Strategy within CPG or the Beauty industry.
- Deep understanding of Specialty Retail (e.g., Sephora/Ulta) and E-commerce/Pure Player dynamics.
- Hands-on Data Experience: Proficient with syndicated data (Nielsen, IRI/Circana) and the development of key metrics such as promotional baselines and ROI.
- Bachelor’s or Master’s degree in Data Analytics, Mathematics, Engineering, Finance, Economics, or Marketing.
- Leadership Presence: Experience managing an internal team or contract analysts, and a proven ability to present to senior leadership.
Preferred Qualifications
- Brand P&L Experience: Direct experience with financial modeling and product financials.
- Consumer Research Mastery: Knowledge of discrete choice modeling, Max Diff Scaling, and consumer research methodologies.
- Visualization Skills: Experience with data visualization tools (Tableau, Power BI) to streamline analysis.
- Industry Knowledge: Working knowledge of the Prestige/Professional hair or skincare landscape.
Benefits
- Salary Range: $138,500 – $200,800
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs