DirectJobHub
Jobs · Marketing

Director, Marketing & Revenue Growth

Ticketure · Los Angeles, CA · 1 wk ago
RemoteRemoteMarketing$160k–$180k/yrFull-time

About the role

Ticketure is growing rapidly and marketing plays a crucial role in this growth. As the first dedicated marketing leader, you will set the strategy, build the systems, and lead the team to prove the revenue impact of marketing efforts.

Responsibilities

  • Set the strategy and run it. Own the annual marketing plan tied to ARR, net revenue retention and pipeline, operating as a player-coach who shapes direction and ships alongside the team.

  • Drive demand generation, attribution, brand, sales enablement, and the integration of a second product into one commercial story.

  • Own HubSpot end to end and build the dash-boards and multi-touch attribution that credibly connect spend to pipeline, ARR and retention; align HubSpot and Salesforce into one source of truth.

  • Lead the integration of PatronManager into the wider Ticketure marketing and go-to-market model.

  • Build the proof a procurement-led market needs. Own brand, website, content, case studies and the sales-enablement library that wins and renews high-value accounts.

  • Build the team. Stand up a lean, high-leverage function using nearshore specialists, contractors and agencies.

Qualifications

  • A strong foundation in B2B marketing, with 8+ years including time in a senior or leadership role within SaaS, technology or vertical software.

  • A track record connecting demand generation and growth to real commercial outcomes: ARR, net revenue retention, CAC efficiency and LTV.

  • Deep, hands-on HubSpot expertise (Marketing Hub and Content Hub): CRM data, workflows, lifecycle stages, campaign tracking and attribution. Salesforce familiarity is a plus.

  • A solid grounding in slow, evidence-led, procurement-driven buying cycles and what it takes to win in them.

  • Comfort stepping in as a founding or sole marketing leader, building systems and reporting from a near-blank slate alongside a C-suite.

  • Experience getting results through lean, distributed teams including nearshore specialists, contractors and agencies.

What You’ll Bring

  • A builder mentality with the ability to create structure, processes, and scalable systems from the ground up.

  • Strong commercial acumen and the ability to connect marketing initiatives directly to business results.

  • Exceptional analytical skills and a data-driven approach to decision making.

  • Excellent communication and storytelling abilities, translating complex product capabilities into clear client value.

  • Experience partnering effectively with executive leadership and cross-functional teams.

  • Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.

  • A willingness to operate both strategically and tactically in a fast-growing environment.

What You’ll Bring (continued)

  • A genuine look at this role: You'll start as our first dedicated marketing leader, with direct support from the executive team and the opportunity to build both the marketing function and team from the ground up.

  • You'll define the strategy, establish the systems and processes, and create the foundation for a scalable, revenue-driven marketing organization.

Qualifications (continued)

  • A background in ticketing, admissions, memberships, donations, attractions, performing arts or cultural-sector technology is a plus.

  • A hands-on working knowledge of SEO and AEO (AI search visibility) is a plus.

  • Experience with acquisitions, product integrations or brand consolidation is a plus.

  • A multi-country or multi-entity marketing background is a plus.

Equipment/Software/Tools

  • HubSpot

  • Salesforce

  • Google Suite

  • Slack

Similar jobs