Director, Public Affairs
About the role
The Director of Public Affairs role is central to translating strategic priorities into integrated, results-driven campaigns that advance the company's policy objectives, support our sales teams, protect and grow our reputation, and expand its influence with policymakers, third-party stakeholders, and the public.
Responsibilities
- Oversee the end-to-end operationalization of the public affairs campaign program, from planning through performance measurement.
- Design, implement, and manage integrated public affairs campaigns spanning earned media, paid media, digital advocacy, and direct stakeholder engagement.
- Oversee the full lifecycle of campaign communications—planning, content production, channel execution, and reporting—ensuring tight coordination across functions and in collaboration with the Corporate Communications team.
- Develop and maintain a campaign infrastructure that enables rapid response and long-term narrative building simultaneously.
- Develop and quality-control a range of communications materials, including talking points, op-eds, fact sheets, policy briefs, digital content, and executive collateral.
- Partner with corporate communications to integrate public affairs narratives into broader company storytelling, particularly in earned media.
- Ensure media partnerships and paid media campaigns are directed toward priority policy issues.
- Build and operationalize a grasstops employee advocacy program, coordinating with government affairs teams to activate internal champions.
- Represent the company at relevant events, conferences, and stakeholder forums to advance policy relationships and organizational visibility.
- Work with the Federal Affairs team to grow participation and engagement in the political action committee.
- Anticipate emerging policy, political, and reputational risks, and proactively develop rapid response and scenario planning frameworks.
- Lead crisis and issues communications planning, serving as a key cross-functional coordinator when challenges arise.
- Monitor legislative, regulatory, and political developments to assess impact on company operations and public positioning.
- Collaborate with Legal, Policy, Product, and Executive Communications teams to ensure consistent, defensible messaging during sensitive periods.
- Serve as a critical connector across the Public Affairs, Government Affairs, Commercial, and Communications functions.
- Advise internal business leaders and executives on public affairs dynamics, emerging risks, and strategic opportunities.
- Manage and direct external resources, including agencies, consultants, and digital vendors, to maximize campaign effectiveness.
- Support the VP of Public Affairs in developing team strategy, operational frameworks, and function-wide initiatives.
- Ability to manage a small team with the potential to grow your people leadership skills.
Requirements
- Required Bachelor's degree in Communications, Public Affairs, Political Science, Public Policy, or a related field.
- 10-15 years of experience in public affairs, strategic communications, political campaigns, or a closely related field.
- Demonstrated success executing integrated public affairs or advocacy campaigns from inception through measurement.
- Deep knowledge of the U.S. policy and legislative landscape and processes, with experience working across federal and/or state levels.
- Exceptional written and verbal communication skills, with the ability to translate complex policy issues into clear, persuasive narratives.
- Prior experience managing agency and vendor relationships, budgets, and cross-functional project teams.
- Strong political instincts and judgment, with the ability to anticipate and navigate sensitive issues.
Qualifications
- Experience with digital advocacy platforms, paid media tools, and grassroots mobilization technology.
- Background in political campaign management, government, or public affairs agency settings.
- Experience with grasstops and third-party coalition program development.
- Prior work on AI, data privacy, or tech policy issues is a plus.
Skills
- Strategic thinking and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple high-priority workstreams simultaneously in a fast-paced environment.
- Strong organizational and project management skills.
- Ability to build and manage cross-functional teams.
Benefits
Visit here for the full breakdown of benefits including medical, dental, 401k, ESPP, generous parental leave, adoption assistance, fertility benefits, and more.
Pay
The typical base salary range for this position is $164,000 - $261,500 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $196,800 - $285,300 annually.
Schedule
This position is based in Washington, DC or San Francisco, CA and will work a hybrid schedule in the office 3 days a week. Candidates in either location will be considered; occasional travel between offices and to key policy events is expected (approximately 15–20% of the time).