Director, Product & Segment Marketing Manager

Responsibilities

• Define and execute go-to-market strategies for distinct customer segments
• Own creation of product messaging and value propositions
• Analyze market trends and customer feedback for insights
• Lead competitive intelligence and positioning efforts
• Support sales with tailored value communication and training resources
• Drive successful product launches in collaboration with multiple teams
• Auxiliary in creating segmented marketing content and campaigns
• Engage with industry analysts and influencers to enhance brand positioning
• Develop and mentor a high-performance product marketing team

Qualifications

• 7+ years of experience in product or segment marketing within enterprise or B2B SaaS software
• 3+ years leading marketing teams
• Track record of executing go-to-market strategies across segments
• Ability to set annual and quarterly plans with a strong execution focus
• Bachelor's degree in Marketing, Business, or a related field

Benefits

• Flexible work options, including hybrid and remote opportunities
• Professional development and mentorship programs
• Opportunity to work at the intersection of product and segment marketing
• Engagement with a diverse range of customer segments
• Involvement in strategic decision-making and market insights

Pay

$220,000 – $245,000 annually

Schedule

Remote - US based candidates only, no visa sponsorship available