Director, Partnership Marketing, UFC & ZB

Key Responsibilities

• Lead the end-to-end management of commercial partnerships for UFC & Zuffa Boxing to deliver on partner’s brand and business goals.
• Lead strategic planning for all partners, identifying and prioritizing growth opportunities aligned with business objectives, while delivering consultative solutions leveraging the power of the TKO enterprise.
• Collaborate with key internal stakeholders (including Marketing, Events, Community Relations, Media, PR, Brand, Legal, etc.), serving as cross departmental project lead to ensure alignment of partner programs with UFC & Zuffa Boxing initiatives.
• Act as on-site partnership lead at WWE events, including oversight of experiential integrations and partner experiences.
• Build and develop relationships with brand partner contacts, including client hosting at UFC & Zuffa Boxing events.
• Drive revenue by leading all renewals, upsells, and cross-sells for UFC & Zuffa Boxing while unlocking new revenue opportunities across the TKO enterprise.
• Support VP in in developing a high-performing consultative, insight-driven strategic marketing team.
• Champion a culture of innovation, thought leadership, and proactive partner management within the Partnerships Marketing organization.
• Manage and mentor a high-performing team of strategists and cross-functional contributors, fostering a growth mindset and collaborative environment.

Qualifications

• 8+ years of experience in marketing strategy, consulting, commercial operations, or corporate development, ideally in sports, entertainment, or media.
• Demonstrated success in leading cross-functional strategic initiatives and driving organizational change.
• Deep understanding of brand partnerships, marketing strategy, commercialization, and client service models.
• Strong commercial acumen, with proven experience negotiating and renewing long-term partnerships.
• Exceptional executive communication and stakeholder management skills.
• Experience building and mentoring high-performing teams.
• Bachelor’s degree in Business, Marketing, Economics, or related field required; MBA or equivalent advanced degree strongly preferred.