Director of UX

About the role

LifeMD is a leading provider of virtual primary care, telehealth, and specialized treatment programs serving hundreds of thousands of patients nationwide. Our vertically integrated platform combines 50-state licensed providers, in-house pharmacy and lab integrations, and proprietary technology that enables safe, high-quality, and affordable care.

Recognized as one of the fastest-growing healthcare tech companies (#166 on Deloitte Fast 500 in 2023), LifeMD is not just a healthcare company — it's a tech company revolutionizing healthcare. At the heart of this transformation is our team of developers, engineers, and tech innovators building state-of-the-art systems that make healthcare smarter, faster, and more accessible.

Responsibilities

• Lead end-to-end UX design initiatives across patient acquisition, onboarding, consultation, treatment, pharmacy, and longitudinal care journeys
• Design intuitive and scalable physician and provider experiences that improve operational efficiency and care delivery workflows
• Create user flows, journey maps, wireframes, prototypes, and high-fidelity designs across web and mobile healthcare experiences
• Partner closely with Product, Engineering, Clinical Operations, Analytics, Growth, and Compliance teams to shape customer-centric healthcare experiences
• Use customer research, behavioral analytics, and experimentation insights to improve patient engagement, retention, conversion, and satisfaction
• Design AI-enabled healthcare experiences including personalization, intelligent workflows, recommendations, and automated engagement touchpoints
• Contribute to scalable design systems and accessibility standards across LifeMD's digital ecosystem
• Advocate for human-centered, compliant, and data-informed design practices across healthcare experiences

Requirements

• 10+ years of UX/Product Design experience designing complex digital products and customer experiences
• Strong portfolio demonstrating end-to-end customer journey thinking and scalable systems design
• Experience designing healthcare, telehealth, SaaS, marketplace, or highly regulated digital experiences preferred
• Deep understanding of user-centered design methodologies, interaction design, information architecture, and accessibility principles
• Experience using analytics, experimentation, and behavioral insights to inform UX decisions
• Familiarity with AI-enabled product experiences and intelligent workflow design is a plus
• Strong communication, collaboration, and stakeholder management skills
• Ability to navigate ambiguity and operate effectively in fast-paced, cross-functional environments

Pay

$180,000 - $210,000 Annual Salary

Schedule

Full-time