Director of Social Media

YouVersion – YouVersion Marketing / Full-Time / Salary / On-site

About the role

The Director of Social Media is responsible for leading the social media strategy for YouVersion, a platform that provides Bible verses and resources for daily reading. This role requires a deep understanding of digital marketing, social media trends, and the ability to collaborate effectively with cross-functional teams.

Responsibilities

• Develop and execute comprehensive social media strategies aligned with YouVersion’s brand and goals
• Manage and optimize social media campaigns across multiple platforms including Facebook, Twitter, Instagram, and LinkedIn
• Collaborate with content creators to produce engaging and relevant posts
• Monitor and analyze social media metrics to inform strategy adjustments
• Stay updated with the latest social media trends and best practices
• Work closely with the marketing team to integrate social media efforts into broader marketing initiatives

Requirements

• Bachelor’s degree in Communications, Marketing, or a related field
• Minimum 5 years of experience in social media management or a similar role
• Proven track record of successful social media campaigns and engagement growth
• Strong analytical skills with experience in using tools like Google Analytics and social media analytics platforms
• Excellent communication and collaboration skills
• Experience with social media advertising and budgeting
• Ability to manage multiple projects simultaneously and meet deadlines

Qualifications

• Fluency in English
• Knowledge of SEO and content optimization
• Experience with video production and editing
• Understanding of mobile app development and user experience design

Skills

• Strategic thinking and problem-solving
• Project management and time management
• Adaptability and flexibility
• Attention to detail
• Team player and collaborator

Benefits

Competitive salary, health insurance, retirement plan, and professional development opportunities.

Pay

$70,000 - $90,000 annually

Schedule

Monday through Friday, 8:00 AM - 5:00 PM