Director of Sales, Events & Marketing

Responsibilities

• Directs the Sales and Event operations of the hotel.
• Manages the Sales, Marketing and Events Budget/P&L, revenue forecasting, advertising, marketing, developing and writing business plans, and ownership meetings.
• Led the development and implementation of both short-term and long-term strategies in all sales, catering and marketing channels to achieve hotel’s revenue goals and increase market share performance.
• Leads the Sales and Event Managers, trainees, interns, and administrative staff.
• Manages recruitment and hiring of sales and event services staff, training, managing and coaching managers in their selling and servicing process in order to meet company goals and maximize hotel revenues.
• Trains and monitors the group and transient contractual agreement process, quoting rates, sending referrals, setting traces, and the management of retention, reactivation, and acquisition accounts.

Qualifications

• Relevant Sales and Event Services experience.
• Demonstrated ability to effectively interact with people of diverse socioeconomic, cultural, disability, and ethnic backgrounds.
• Professional presentations skills.
• Prior hotel experience required, preferably in a Director role.
• Caring leader that builds trust and engagement by cultivating genuine relationships.
• Innovative thinker that challenges business processes and concepts in order to drive results.
• Strategic in developing marketing/advertising campaigns and managing various social media platforms.
• Clear, concise written and verbal communication skills.
• Excellent organizational and time management skills.
• Proficient with computers as well as Microsoft Word, Excel and the internet.
• Comfortable with sales and revenue systems/programs.
• Flexible to work some nights and weekends when necessary based on business and staffing needs.