Director of Marketing Science Analytics & Commercial Intelligence (Customer Engagement Team)

About the role

The Director role is responsible for leading and cultivating Customer engagements and building and managing a team of consultants and analysts in the delivery of our solutions to major advertisers. The Director plays a prominent role as a customer and team lead with hands-on involvement in project management, business interpretation and application, Customer communication, insights/results delivery and ultimately the adoption of technology and the analytics program within the Customer organization.

Responsibilities

• Strategically manage a portfolio of accounts and provide thought leadership to delight the Customer;
• Understand Customer business objectives and provide actionable insights and recommendations for analytic engagements including but not limited to Commercial/Marketing Mix Models, Paid Owned & Earned Media Effectiveness, Cross Media, or Multi-Touch Attribution, Test-and-Learn or Experimental Design, Pricing Strategy, Customer Segmentation Analyses and Marketing Investment Optimization;
• Provide hands-on Team leadership to ensure timely and effective Customer deliverables. Drive objectives by communicating and managing expectations; planning, monitoring, evaluating, and reviewing progress; anticipating and diplomatically resolving potential issues with internal and Customer partners;
• Drive efficient and effective Customer delivery, with an eye on account profitability;
• Be a steward for adopting technology, utilizing standard delivery approaches, ensuring consistent and robust documentation, and continuously improving our delivery process;
• Lead the team to develop and deliver insightful presentations that demonstrate tangible value and Customer impact. Provide expert consultative advice to Customers with confidence and clarity;
• Infuse industry knowledge and business acumen to help drive adoption of analytic insights and software in Customer decision processes;
• Manage towards revenue and profitability goals. Work with the VP CET Leadership to manage Customer contract renewals and upsell opportunities;
• Actively seek opportunities to grow account relationships through additional solutions, brands, analytic dimensions, and geographies;
• Collaborate with CET partners and Finance to keep financial systems up to date;
• Partner with other CET Directors and VPs across regional offices to ensure sufficient and balanced resourcing;
• Train and coach new & existing team members, guiding career growth and leading performance management discussions;
• Lead and/or contribute significantly to internal corporate initiatives to drive a culture of agility and organizational efficiency for scalability;
• Support and drive a culture of accountability, empowerment and engagement while recognizing and appreciating diverse needs.

Requirements

• Bachelor’s degree or above (ideal areas of study/related study include: Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
• 10+ years of experience with marketing mix modeling, digital media analysis, business focused analytics, advertising effectiveness analysis or other related statistical modeling experience
• Proficient working knowledge of Microsoft PowerPoint and Excel
• Highly analytical with strong problem-solving skills and attention to detail
• Strong Project Management skills with the ability to organize and prioritize schedules
• Strong customer management skills to handle tricky situations diplomatically and manage customer expectations
• Experience leading and working with a team developing and delivering presentations with insights that deliver value to customers
• Pioneering success with customer delivery of advanced analytics programs such as marketing mix modeling and unified measurement
• The ability to occasionally travel domestically and/or internationally
• Excellent verbal and written communication skills

Qualifications

• Passionate about analytics and its impact on business outcomes
• Ability to work independently and as part of a team
• Strong interpersonal and communication skills
• Ability to manage multiple projects and priorities simultaneously
• Experience in a similar role or relevant field

Skills

• Strong analytical and problem-solving skills
• Excellent communication and presentation skills
• Project management experience
• Customer relationship management skills
• Experience with marketing mix modeling, digital media analysis, and business focused analytics

Benefits

• Commensurate with experience
• Health insurance
• Dental insurance
• Vision insurance
• 401(k) plan
• Flexible work schedule
• Professional development opportunities

Pay

• Total compensation may vary based on work experience, geographic location, market conditions, education/training, and skill level
• Base salary range: $150,000 to $210,000/yearly

Schedule

• Full-time